Mickie E Kennedy December 6, 2014 You’ve made sure to open up Facebook, Twitter, Pinterest, and other social media accounts you know will grow your business. You know these accounts will enhance your PR efforts by connecting you with millions of people around the world. However, while you were right in starting up these … Continue reading Why Descriptions Of Your Social Media Accounts Are Important
Tony Adragna December 5, 2014 Email marketing is important for any digital marketer. It allows you to directly access your current or potential customers. However, if you don’t cater to your audience, email marketing can quickly become a nightmare and turn off customers to your brand. How do you know if what you’re doing … Continue reading Why Is Email A/B Testing Important For Marketers?
Josh Gerben December 4, 2014 Congratulations! You’ve successfully registered your trademark and taken the first step on this important path to protecting your brand. That’s right: even after the lengthy application process you’ve already gone through, there’s still more work to be done. Protecting and defending your trademark once you’ve registered it is an … Continue reading Important Things to Do After Your Trademark is Registered
Arline Ramirez November 21, 2014 In its simplest form, outsourcing is just delegating. You can hire someone to make a logo on the fly while you check your online business on a fancy tablet as you stroll around with the kids. It’s not as easy as that, but totally plausible. Before you dream … Continue reading 7 Important Questions to Ask Before Outsourcing
By Zach Heller, Published November 3, 2014 For those of you not using Google Analytics to track your website activity, I suggest you start. Whether you’re already using it, or you’re about to get started now that I told you to, it’s important to know how to use the information Google Analytics provides. When you’re … Continue reading 5 Most Important Analytics Metrics Explained
By David Graham Oct 17, 2014 In order to remain competitive, companies on a global basis are resorting to implementing social media marketing in some form or other. Most organisations are winging it without any clear strategy whilst others are very precise and have a structured approach. Many organisations do not have expertise and look … Continue reading Is social media marketing certification important?
By Tracy Watson, Published October 10, 2014 When it comes to online business today, content marketing is a cornerstone for attracting customers and maintaining a customer base. Content marketing is the publication of any type of content from text to video in order to attract and retain customers or clients. Although businesses may employ different … Continue reading Why Content Marketing Is Important
“I’d like to propose that we spend some time and resources to research our current customers and target market,” the Marketing Director of Company A sheepishly declared during the monthly board meeting. “I just think that we should make sure we’re delivering to the customers we have; you know, keeping them happy?” Heads in the … Continue reading Learning to Understand and Delight Your Most Important Marketing Asset
Any great sales process provides consistently enforced qualification criteria. These measures help your sales team ensure that any sales opportunity warrants your investment of time and resources. Why is qualification so important? It’s important to both the buyer and the seller. Here’s why: It’s important to the buyer because: It optimizes use of the buyer’s … Continue reading Why is Qualification So Important to Your Sales Process?
Did you just start a business coaching service? If you did, you will need to have a step-by-step guide for your clients. This guide should focus on the various components of running a successful business, including marketing, sales, conflict resolution, leadership development, organization, and communication. Your step-by-step guide should cover all of these topics and … Continue reading Important Tips to Share With Clients As a Business Coach
