Bria Sullivan — November 13, 2016 — November 13, 2016 How confident are you in your ability to create compelling holiday images? Did you know that posts with images produce 650 percent higher engagement than regular text posts? As a webinar designer and presenter for Constant Contact, one of the most frequently asked questions I … Continue reading 7 Tools for Creating Better Holiday Images
Dan Shewan — November 10, 2016 — November 10, 2016 The other day, I was searching for an image of a still from David Cronenberg’s 1981 science-fiction horror classic, Scanners (don’t ask). Fortunately, Google served up the image I needed – and if you’ve seen the movie, you can probably guess what it was – … Continue reading 6 Ways to Optimize Images for Commercial Intent Searches
by Brad Smith Follow @bsmarketerOctober 8, 2016 When it comes to landing pages, we’ve covered which headline formulas work best and what CTA features motivate the most people. But the images you use on your landing pages are the next critical component to nailing down landing page best practices. Why? Landing page images have been … Continue reading The Art & Science of High-Converting Landing Page Images
by Malinda Wilkinson Follow @MalindaWilkOctober 4, 2016 A quick guide to getting the right image size for the right social network Photo uploads on Facebook alone, total 300 million (Gizmodo). And Facebook isn’t the only social media channel for image sharing. The Instagram community, specifically dedicated to photo sharing, has grown to more than 500 … Continue reading How to Ensure Your Social Media Images Fit Like a Well-Tailored Suit
Your local business profile image has a significant impact on the impression prospective customers have of your business. Columnist Wesley Young of the Local Search Association covers ways to make sure that impression is a positive one. Wesley Young on September 14, 2016 Images have become ever more important in online presence and marketing. … Continue reading 8 tips to make sure your Google profile images boost your local search results
August 4, 2016 Do you remember what you studied in Grade VIII? Probably not. Do you remember the scenes from your favorite cartoon film you watched when you were in class VIII? Of course you do! A picture, they say, speaks louder than words, and so do statistics. A study states that 46% of marketers … Continue reading The Precedence of Images in Travel Emails & How Far You Should Go
by Susan Gilbert July 21, 2016 Follow @SusanGilbertJuly 21, 2016 Increase Your Visibility With These Photo Resources Today I have some image tools to help you improve your reach on social media. Here’s four links with tips and tricks to kick start your day. Your audience loves visual content, which can greatly improve your brand … Continue reading Create Stand-Out Social Media Images With These 4 Tools
by Laurie Sullivan @lauriesullivan, July 19, 2016 For the first time, Google will give advertisers the ability to buy programmatic native advertisements in DoubleClick Bid Manager across smartphones, tablets, and desktop. The ads will match the look, feel and style of their surrounding content on a publisher’s Web site. The news, announced Tuesday at the … Continue reading Google Programmatic Native Platform Builds Mobile Ads From Headline, Images
by Marko Saric June 24, 2016 Follow @MarkoSaricJune 24, 2016 It’s been a bit of a hectic month for Facebook. We’ll avoid getting into the conspiracy theories about the company listening to the phone calls of users, and we’ll skip the controversy about the allegation of bias and the human interventions in the trending topics. … Continue reading Facebook Page Videos Generate 16% More Engagement Per Post Than Images
by Will Fanguy June 12, 2016 Follow @willfanguyJune 12, 2016 How many times have you heard the saying “A picture is worth a thousand words”? It’s become cliché, but it’s true. People respond to images more often and with greater enthusiasm than they do with text-only content. When it comes to marketing and engagement, it’s … Continue reading How to Optimize Your Images for Social Media Mastery
