by Matt Jobs May 24, 2016May 24, 2016 When you’re trying to convert your website visitors into leads, the most effective way to do so is through landing pages. This is where you offer your potential client an answer to the problem that brought them to your site in the first place. Your landing page … Continue reading 5 Landing Page Mistakes Hurting Your Results
by Goutham Bhadri May 5, 2016 Follow @mktgsamuraiMay 5, 2016 Staples was onto something when they created their “easy” button. But for now, most things worthwhile aren’t available with a quick click. For example, how much better would your business website perform if you had a keyboard equipped with a ‘get traffic’ button? Unfortunately it … Continue reading Do You Need More Website Traffic Without Hurting Your Wallet? Here’s How to Get It
by Jake Camacho March 23, 2016March 23, 2016 With so many people talking about social media these days, there’s bound to be a bit of misinformation thrown into the mix. It can all get very confusing – especially if you’re new to the game. Even seasoned pros can be misled by all the half-truths floating … Continue reading Are These Social Media Myths Hurting Your Strategy?
Alexandra LevitSeptember 22, 2015 You may be conscientious, but are you productive? They’re two different things. When I take work personality tests, I’m off the charts on conscientiousness. Conscientious people tend to show self-discipline, act dutifully, and aim for achievement. We display planned rather than spontaneous behavior and are generally organized and dependable. This all … Continue reading 8 Ways You’re Hurting Your Productivity By Being Conscientious
Amanda ClarkSeptember 1, 2015 Amanda ClarkSeptember 1, 2015 If a picture’s worth a thousand words, then your LinkedIn profile shot must be nearly as important as the profile itself; you want a compelling resume and some judicious keywords, sure, and ideally you’ll have endorsements aplenty… but if you’ve also got a lackluster or unprofessional photo, … Continue reading Is Your LinkedIn Picture Helping or Hurting Your Job Search?
Mike RyanJuly 17, 2015 Hey, there, local business owners: how’s your website SEO? If you answered, “Well, um …” or “OK, I guess,” we’re guessing you haven’t given this subject as much attention as it deserves. Your website is pivotal to the success of your business, local though you are. Potential shoppers or clients or … Continue reading 9 Common Mistakes Hurting Your Local Website
John DoyleJune 29, 2015 “We waited three years … for THIS??” Just like HAL 9000 from Kubrick’s masterpiece 2001: A Space Odyssey, Kodak—the once undisputed leader in its field—is now singing “Daisy Bell” to an increasingly hostile audience. Case in point: When Kodak unveiled its first smartphone last January at CES 2015, analysts expected the … Continue reading Mission Critical: Is Your Mission Statement Hurting Your Organization?
Shelley PringleMarch 13, 2015 Feminism is all the rage these days. I know because Hollywood tells me so. Tina Fey and Amy Poehler turned the Golden Globes into a feminist event. And in her Oscar acceptance speech for Best Supporting Actor, Patricia Arquette called for pay equity while the likes of Meryl Streep, Jennifer Lopez … Continue reading Is Social Media Helping or Hurting the Women’s Movement?
