Category Archives: Web Optimization Guidelines

Pros and Cons of Website Analysis Methodologies

Kristen Patel — July 31, 2018 Follow @kristinapatel — July 31, 2018 Ramdlon / Pixabay Woohoo! Your Director of Marketing finally gave you permission to put together a conversion rate optimization strategy (it’s about time—especially when you consider that companies using a CRO tool to develop strategies see a 233 percent increase in ROI). The … Continue reading Pros and Cons of Website Analysis Methodologies

5 Ways Online Publishers Can Monetize Their Platforms For Maximum Growth

Gbenga Joseph Sogbaike — July 9, 2018 Follow @gbengasogbaike— July 9, 2018 Sheryl is a passionate food blogger. She spends most of her time either working from a coffee shop or within the confines of the white walls of her home. Two years down the line, and several cups of coffee and sleepless nights later, … Continue reading 5 Ways Online Publishers Can Monetize Their Platforms For Maximum Growth

Automotive Websites See Higher Engagement Rates And Visits, Per Report

Automotive Websites See Higher Engagement Rates And Visits, Per Report by Laurie Sullivan , Staff Writer @lauriesullivan, May 3, 2018 ‘Tis the season for buying a new car. At least for me. After relocating to Wyoming for the majority of the year, I needed a four-wheel drive vehicle. I opted for a 2018 Ford Explorer and … Continue reading Automotive Websites See Higher Engagement Rates And Visits, Per Report

How to tell whether a site is adaptive or responsive

Sometimes, it can be tricky to determine which mobile configuration a site is using. Thankfully, columnist Bryson Meunier shares several methods for discerning responsive and adaptive sites. Bryson Meunier on July 28, 2017   As most SEOs are aware by now, there are three main techniques for serving mobile website content: responsive design, adaptive design … Continue reading How to tell whether a site is adaptive or responsive