by Gina BottiSeptember 11, 2016 The secret’s out: People engaging with social media ads on their smartphones convert by calling. Facebook and social advertising will generate 12 billions of phone call conversions to US businesses this year. And that number is expected to grow by nearly 200% to over 36 billion calls in 2019. This … Continue reading 5 Facebook Ad Targeting Tips to Help Digital Marketers Drive Phone Calls
Tag Archives: Help
How Facebook Advertising with Retargeting Can Help Increase Subscribers
by Susan Gilbert Follow @SusanGilbertSeptember 8, 2016 Use Facebook Retargeting to Bring Your Subscribers Back Are you not getting enough website subscribers from your Facebook ads? You might be missing out on their retargeting feature, which was launched January 1, 2015. According to Retargeter, this is a very effective way to customize your ads because … Continue reading How Facebook Advertising with Retargeting Can Help Increase Subscribers
5 Productivity Tools That Can Help You Get More Time
by Paul Keijzer Follow @Paul_KeijzerSeptember 8, 2016 Have you ever heard someone say “there’s just not enough hours in a day.” It’s not like 24 hours in a day are any less. It’s just that we tend to lose time with things that distract us or take up too much time. I’m sure in your … Continue reading 5 Productivity Tools That Can Help You Get More Time
2 ways word clouds help you optimize
Don’t ignore what’s truly important to your visitors. Columnist Brian Massey walks you through two ways to use words clouds with transcripts to help you understand your customers’ input and know what they value. Brian Massey on September 8, 2016 The key to successful A/B testing on your site is picking the right things … Continue reading 2 ways word clouds help you optimize
Telmar, USA Touchpoint Help Marketers Boost Targeting Reach
by Laurie Sullivan, Staff Writer @lauriesullivan, September 7, 2016 Marketers can now calculate reach and frequency against a database of how people spend their time on activities and with media for all measured channels from TV and radio to mobile, gaming, social media, and search. A partnership between Telmar and USA TouchPoints adds 86 media … Continue reading Telmar, USA Touchpoint Help Marketers Boost Targeting Reach
The Marketing Tool That Will Help You Build The Best Teams
by AJ Brustein Follow @ajbrusteinSeptember 2, 2016 Outside of working and spending time with my family, there is only one other weekly commitment I stick to – playing soccer. I play in a Tuesday night coed league that at times can be pretty competitive. We are often happy to just have enough players to field … Continue reading The Marketing Tool That Will Help You Build The Best Teams
How Social Media Measurement Can Help Save Influencer Marketing
by William Comcowich Follow @CyberAlertSeptember 2, 2016 You’ve worked with your influencers to develop marvelous content. Selected influencers post the well-crafted, beautifully shot Instagram, video blogs or YouTube videos. But did the audience like it? And will your influencer marketing impact brand awareness or ROI? Without adequate measurement, it’s impossible to know. That’s a common … Continue reading How Social Media Measurement Can Help Save Influencer Marketing
How to Use Your FAQ Page to Help Improve Your CRM Strategy
by Hana LaRockAugust 29, 2016 Oh, the FAQ page. The page that customers love to read in order to discover the answers to their most important questions. The page that can be disappointing when the answers to those questions aren’t found. A section of the website that if not done right, can truly make a … Continue reading How to Use Your FAQ Page to Help Improve Your CRM Strategy
6 Tips To Help You Design A Landing Page That Converts
by Camille FrancAugust 21, 2016 There’s a lot of confusion over the “ideal” landing page conversion rate. In reality, a good conversion rate depends a great deal on your goals, your target audience, and your industry. Search Engine Land performed a detailed study in 2014 and found that: 25% of the landing pages it reviewed … Continue reading 6 Tips To Help You Design A Landing Page That Converts
Does Periscope Help Make an Entrepreneur Successful?
by Greetje den Holder Follow @GdenHolderAugust 16, 2016 If you are looking for expert advice on Periscope, I am not your woman. I am an entrepreneur contemplating whether I should join Periscope. After all, you always hear that you should not be on every social media platform, and I am already active on quite a … Continue reading Does Periscope Help Make an Entrepreneur Successful?