By Andrei Petrik August 24th, 2015 If you’re in charge of marketing at a small or a medium sized company, you have enough on your plate to work on, and troubleshooting your website shouldn’t be one of them. That’s why you need to build your website on a platform that allows you to easily design … Continue reading A Marketer’s Guide To Choosing A WordPress Theme
Manish PatelAugust 23, 2015 What kind of imagery does the word “mentor” bring to your mind? You might be thinking of an older individual, someone with wisdom and experience etched on their face. A business revolutionary who takes junior-level employees under his or her wing to help strengthen the pioneers of tomorrow. That’s what I would think, … Continue reading When Leading Means Following: A Guide to Reverse Mentorship
John DoyleAugust 23, 2015 “I just want to talk with you for a minute about your fascination with 20th century communications tactics.” The last time I hitchhiked, I got picked up by a cop who ended up racing me back to my apartment at burglary-in-progress speed—with the sirens blasting and the lights a-flashing—because there really was … Continue reading The Hitchhiker’s Guide to the Galaxy of Social Media Myths
Theo MartinAugust 22, 2015 We work day to day with clients on email campaigns, personalised cold emails, event invitation blasts and much more. Over the years, we’ve become accustom to building effective email headlines that get emails read and replied to, and we’ve noticed that without that experience entire campaigns can be rendered useless. So … Continue reading Help With Email Headlines – A Short Guide
Renee ShupeAugust 20, 2015 Are you considering the idea of getting a website built for your small business? Then this detailed guide to website planning is for you. The Website Planning Process – Part 2 In Part One of this article, we have looked at the following areas of the website planning process: Step 1 … Continue reading How To Plan Your Small Business Web Site: A Comprehensive Guide For Business Owners – Part 3
Columnist Andrew Waber delves into new data on Facebook advertising activity in Europe and the Americas and discusses the key takeaways for marketers. Andrew Waber on August 19, 2015 at 10:40 am Earlier this month, Nanigans (my employer) released its analysis and accompanying infographic of Facebook advertising activity in Europe and the Americas. While the … Continue reading Global Guide: Facebook Advertising In Europe And The Americas
Vignesh SubramanyanAugust 19, 2015 Note: Just a heads up, this is a long read. “Marketing is no longer about the stuff that you make, but the stories you tell.” – @thisissethsblog Marketing is all about storytelling these days. And video is the preferred medium of choice. After all it’s not hard to see why. 52% … Continue reading How To Create An Animated Video – A Comprehensive Guide
Susan SolovicAugust 18, 2015 Robert Fulghum’s best-selling collection of essays, All I Really Need to Know I Learned in Kindergarten, has sold millions of copies and resulted in various spin-offs since first publishing in 1989. His works remind me of a category that used to be on Kindergarten report cards. Back in the day we … Continue reading A Kindergartner’s Guide to Small Business Management
Francesca Di MeglioAugust 18, 2015 These days it seems that every brand has a blog. From baby products to food delivery, there is no type of service or product too small or too niche that is excluded from the blogging bandwagon. But for small businesses–who often have limited resources, time, or marketing budgets–is the monthly … Continue reading To Blog or Not to Blog: A Small Business Guide
Luana SpinettiAugust 13, 2015 The world of social media is vast and sometimes intimidating with all the tools and different features that come up every month. And Tumblr… it looks more like a blogging platform than a social network, so you may think— “why bother?” Tumblr is actually much more than a blogging platform like … Continue reading Tumblr For Business – A Short Guide To Promote Your Site To The Community
