Devon SmileyJuly 11, 2015 Credibility, like trust, can be hard to earn – but very easy to lose. Establishing your professional reputation and building credibility is about more than having a sharp website, well designed business cards, or numerous ebooks and webinars to your name. It’s about delivering value to your clients consistently, and always … Continue reading 3 Golden Rules of Building Professional Credibility
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The Golden Rules of Checkout Abandonment – And When to Break Them
Joe RosenthalJuly 3, 2015 Checkout abandonment is the scourge of ecommerce. Yes, that may come across a bit dramatic, but when 54% of shoppers terminate their session just moments before finalizing their purchase, it’s easy to understand online merchants’ passionate distaste for it. Thankfully, as the ecommerce industry continues to grow, people are becoming more … Continue reading The Golden Rules of Checkout Abandonment – And When to Break Them
Is Influencer Marketing the Next Golden Ticket? [Infographic]
Bob HutchinsMay 13, 2015 A large part of what my team does at BuzzPlant is research. Where are our target demographics going?What types of messages resonate?What gets engagement?What works for brand exposure? What works for sales? … and so on. Digital marketing is in no way limited to social media, websites, and email! But today, … Continue reading Is Influencer Marketing the Next Golden Ticket? [Infographic]
The Secret To Golden Tweets
Carol Stephen December 18, 2014 Social media managers and clients alike usually have one issue: where do they find the best content to tweet? What do they tweet about, and how do they move from lurking online to becoming a powerhouse? The secret lies in giving people what they want. This series of small … Continue reading The Secret To Golden Tweets