by Darnelle O’Brien March 17, 2016 Follow @thekissagencyMarch 17, 2016 If you’re using social media for business, you need to test and measure it. But as I’ve said before just because it’s hard to place a solid ROI figure on social media, doesn’t mean you can’t measure the effectiveness of social media. Don’t test and … Continue reading Test and Measure: The Golden Rule of Social Media
Tag Archives: golden
The Golden Rule of SMS Marketing [Infographic]
by Matt Baglia January 7, 2016 Follow @slicktextJanuary 7, 2016 If you hop right into SMS marketing without a full understanding of best practices, you simply won’t experience maximum success. Never fire out an off the cuff SMS campaign, as this will only devalue the worth of your list and eventually force interested subcribers to … Continue reading The Golden Rule of SMS Marketing [Infographic]
Better Brand Awareness: The Golden Rules of Social Media Marketing
by BusinessVibes December 23, 2015 Follow @businessvibesDecember 23, 2015 Social media is here to stay and businesses who don’t adapt and adopt social media marketing will fail to make it. According to research, more users are using social media and internet searches to find products every year than the year prior. Brands must incorporate social … Continue reading Better Brand Awareness: The Golden Rules of Social Media Marketing
The Golden Path To Programmatic Premium
Looking for premium programmatic success? Columnist Melody Gambino outlines the steps brands and publishers need to take to create an engaging premium programmatic environment. Melody Gambino on August 21, 2015 Much has been written over the past several years about the battle that traditional publishers have fought to adapt their business models to the dawning … Continue reading The Golden Path To Programmatic Premium
3 Golden Rules of Building Professional Credibility
Devon SmileyJuly 11, 2015 Credibility, like trust, can be hard to earn – but very easy to lose. Establishing your professional reputation and building credibility is about more than having a sharp website, well designed business cards, or numerous ebooks and webinars to your name. It’s about delivering value to your clients consistently, and always … Continue reading 3 Golden Rules of Building Professional Credibility
The Golden Rules of Checkout Abandonment – And When to Break Them
Joe RosenthalJuly 3, 2015 Checkout abandonment is the scourge of ecommerce. Yes, that may come across a bit dramatic, but when 54% of shoppers terminate their session just moments before finalizing their purchase, it’s easy to understand online merchants’ passionate distaste for it. Thankfully, as the ecommerce industry continues to grow, people are becoming more … Continue reading The Golden Rules of Checkout Abandonment – And When to Break Them
Is Influencer Marketing the Next Golden Ticket? [Infographic]
Bob HutchinsMay 13, 2015 A large part of what my team does at BuzzPlant is research. Where are our target demographics going?What types of messages resonate?What gets engagement?What works for brand exposure? What works for sales? … and so on. Digital marketing is in no way limited to social media, websites, and email! But today, … Continue reading Is Influencer Marketing the Next Golden Ticket? [Infographic]
The Secret To Golden Tweets
Carol Stephen December 18, 2014 Social media managers and clients alike usually have one issue: where do they find the best content to tweet? What do they tweet about, and how do they move from lurking online to becoming a powerhouse? The secret lies in giving people what they want. This series of small … Continue reading The Secret To Golden Tweets
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