Tag Archives: GIFs

How Target Uses Branded Gifs to Bolster Community Engagement on Twitter

Arik Hanson — June 20, 2019 — June 20, 2019 If you’ve worked in the social media marketing world for more than five minutes, you know how most brands treat “engagement” on Twitter. I’ll simplify: When it comes to engagement, Twitter has become a full-on customer service channel managed by the customer service team. Just … Continue reading How Target Uses Branded Gifs to Bolster Community Engagement on Twitter

From GIFs to Slideshows: How to Build Effective Facebook Ads

Brooke Tomasetti — June 19, 2017 — June 19, 2017 It doesn’t matter if you’re a paid social media expert or have no idea where to start when it comes to creating effective Facebook ads for your business—there’s always room for improvement. Facebook frequently updates the different ad types and audience targeting options that marketers … Continue reading From GIFs to Slideshows: How to Build Effective Facebook Ads

GIFs Will Revolutionize Your Facebook Ads – Here’s How to Use Them

Allen Finn — March 13, 2017 — March 13, 2017 They’re the unpronounceable backbone of the internet. The space between image and video. The troll fodder littering the Twittersphere. We’re talking GIFs, people, and they’re about to launch your Facebook ads’ click-through-rates higher than a Boulder-based astrophysicist. While the majority of your GIF-usage to this … Continue reading GIFs Will Revolutionize Your Facebook Ads – Here’s How to Use Them

Using Animated GIFs In Your Emails — Benefits & Tips

Adam Holden-BacheAugust 17, 2015 GIF animations can help marketers highlight key messages, enhance creative and entertain readers — so, why aren’t they used more frequently in email marketing messages? The image format is widely supported and easy to produce. There are no longer technology issues and bandwidth is less of a concern. Maybe some eMarketers … Continue reading Using Animated GIFs In Your Emails — Benefits & Tips