Taking the first steps to kick off, or refine, your digital asset management program. Kim Davis on December 28, 2020 “It’s critically important to start the process before you even look at a piece of technology.” Advice on getting started with digital asset management from founder of The Codified DAM Consultant, Mark Davey. He was … Continue reading Getting off on the right foot with DAM
Mike Kappel December 23, 2020 Let’s face it … 2020 was a hard year for everyone. But, it was especially hard for us entrepreneurs and business owners around the globe. Of course, you don’t need me to remind you of all of the adjustments you had to make this year. Sure, 2020 just couldn’t cut … Continue reading 6 Tips for Building Your Company and Getting Back to Business in 2021
Guy Yehiav September 11, 2020 The modern consumer has come to expect engaging, personalized experiences at every step of the shopping process from online browsing to in-store purchases. Seamlessly providing this customized and personalized experience helps brands meet and exceed customer expectations while also avoiding the dreaded “buyer’s remorse.” When shoppers receive highly personalized and … Continue reading Getting Personal: Using Technology for Personalization During The 2020 Holiday Shopping Season
Look for way to highlight budget implications, effect on sales that agile workflows are driving. Rodric Bradford on September 9, 2020 While agile marketing is the norm for many marketing operations teams, the C-suite in most organizations is likely preoccupied with other concerns than trying to understand scrum versus kanban. So how do you break … Continue reading Getting the C-Suite to buy in on agile marketing
Erin Jordan August 28, 2020 Google processes more than 40,000 search queries per second, according to recent estimates. You don’t need to know what every search query is, but you do need to know what searches are trending and what your specific audience is searching for. Using keyword research, you can tailor and optimize your … Continue reading Getting Started With Keyword Research
Angela Hausman, PhD August 21, 2020 Are you getting everything you pay for with digital advertising? A new article from Forbes suggests that much of your advertising spend is wasted and goes into detail about how and where that waste comes from. Today, we’ll look at ways to improve your advertising performance and get everything … Continue reading Are You Getting Everything You Pay For with Digital Advertising?
By Academy of Management August 15, 2020 Lots of managers try to hire employees who share Mark Twain’s view on work: “Find a job you enjoy doing, and you will never have to work a day in your life.” But earning a living is important, too, so shouldn’t candidates prioritize pay and benefits as well? According … Continue reading Asking this question during an interview can wreck your shot at getting the job
Mary Lister August 7, 2020 If you are the proud owner of a new cloth mask, maybe you bought that mask from a seller on Etsy. And you’re in good company; I bought mine on Etsy, too! And maybe when you were scrolling through an endless supply of masks—tie-dye, sports-themed, silly mouths, and inspirational slogans—you … Continue reading How to Sell on Etsy: Your All-in-One Guide to Getting Started
Gleb Tsipursky August 4, 2020 As the vast majority of companies rush to reopen, they’re falling into the trap of “getting back to normal.” They’re not realizing we’re heading into a period of waves of restrictions once again, due to many states reopening too soon. Indeed, some of the states to open early onward have … Continue reading The Trap of Getting Back to Normal in the Pandemic
Liz Kislik July 16, 2020 Even though everyone’s trying to do their best right now, it’s tough — for both leaders and team members. Just making the right decisions every day is confusing because so many things are up in the air, either moving too quickly or not moving at all. Conscientious people are willing … Continue reading Is Conscientiousness Getting in the Way of Your Work?