The Impulse Buy, From Search To Macy’s On Thanksgiving Day by Laurie Sullivan , Staff Writer @lauriesullivan, (November 26, 2018) A funny thing happened to me on Thanksgiving Day this year. I’m not known for making impulse purchases. In fact those who know me say I analyze every dollar I spend. But, alas, I admit, I … Continue reading The Impulse Buy, From Search To Macy’s On Thanksgiving Day
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6 Insanely Clever Ways Small Businesses can Benefit From a Contract Management System
Marvin Magusara — November 26, 2018 Follow @bubblelocalseo — November 26, 2018 Irrespective of region, industry, and size, there’re some things all businesses have in common. To begin with, they all run hinged on a foundation of contracts. If you concur the same applies to your business, are you presently using a contract management system? … Continue reading 6 Insanely Clever Ways Small Businesses can Benefit From a Contract Management System
What Are You Expecting From Your Next Channel Incentive Promotion?
Ingrid Catlin — November 21, 2018 Follow @blueingy — November 21, 2018 Before launching the next promotion in your channel incentive program, you’re going to want to establish clear objectives so you can gauge its level of success. If you try to implement your systems without making clear to all parties what you’re trying to … Continue reading What Are You Expecting From Your Next Channel Incentive Promotion?
LinkedIn Revamps Pages From Scratch, Making It Interactive
LinkedIn Revamps Pages From Scratch, Making It Interactive by Laurie Sullivan @lauriesullivan, November 14, 2018 LinkedIn, Microsoft’s business network, announced major product updates this week to Pages and its News feed. The changes aim to help the company bring in a reported $2 billion from its media business, mostly through advertising revenue, by the end of … Continue reading LinkedIn Revamps Pages From Scratch, Making It Interactive
Generating Local Business From Instagram
Leighton Burley — November 14, 2018 Follow @LeightonBurley — November 14, 2018 Succeeding on Instagram as a local business is not as simple as counting the number of followers that you have or measured by the number of likes that you get per post. It’s all about engagement and providing value to your audience which … Continue reading Generating Local Business From Instagram
Why People Won’t Buy From Your Website If They Think It Is Risky
Graham Jones — November 9, 2018 Follow @grahamjones — November 9, 2018 bungeeinternational / Pixabay We all know that bungee jumping is risky. After all, who in their right mind throws themselves off a bridge or a crane, hundreds of feet above the ground? But the risk we perceive is much greater than the … Continue reading Why People Won’t Buy From Your Website If They Think It Is Risky
Get 10 Benefits From Setting 2019 Revenue Goals at Your Agency
Karl Sakas — November 6, 2018 Follow @KarlSakas — November 6, 2018 Why set agency revenue goals? Here are 10 benefits for 2019. An agency owner asked for my advice on creating revenue goals for 2019, because “it feels like I’m just picking numbers out of the air without any real logic to them.” From … Continue reading Get 10 Benefits From Setting 2019 Revenue Goals at Your Agency
5 Lessons Learned from One Unforgettable Client Engagement
Adriana Generallo — November 6, 2018 — November 6, 2018 Dr. Alistair Cockburn is one of the original thought leaders and authors of Agile Manifesto. He travels the world consulting and speaking on the Agile methodology and has developed a community alongside his partners, Soledad Pinter and Djordje Babic, called the Heart of Agile, which … Continue reading 5 Lessons Learned from One Unforgettable Client Engagement
Get More From Your Discovery Process by Asking More Questions
Randy Milanovic — November 5, 2018 Follow @kayak360 — November 5, 2018 One of my clients once described the client discovery process we use at Kayak as being like therapy, except longer and with more crying. 🙂 He was obviously joking, but I will freely admit that we spend more time getting to know our … Continue reading Get More From Your Discovery Process by Asking More Questions
3 Lessons Every Business Can Learn From the Hallmark Christmas Movies
Ray Manley — October 31, 2018 Follow @rbmanley — October 31, 2018 I realized that we have another tell-tale sign that Christmas and the holiday season are bearing down on us like a brakeless semi-truck the other day when one of my Facebook friends boasted that she was dressed up and ready for the Hallmark … Continue reading 3 Lessons Every Business Can Learn From the Hallmark Christmas Movies