Ry Glover — March 26, 2019 — March 26, 2019 Every e-commerce brand should be blogging. Not just because content marketing is a super effective tactic for building trust, generating leads, and increasing sales. (Though it is really good at these things!) But because—quite simply—other marketing methods aren’t doing their jobs as effectively anymore. Or, … Continue reading 3 Research-Backed Ways to Get Better Results From Your E-Commerce Blog
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How Your Business Can Benefit from Local Citations
David Hunter — March 23, 2019 Follow @DavidHunterErie — March 23, 2019 We have all seen it: a company that is mentioned in press releases, news articles, blogs, and more. But how are they getting these mentions and how is it positively affecting their business? Let’s learn a little bit more about what are called … Continue reading How Your Business Can Benefit from Local Citations
Top Cloud Finance Questions from CFOs
Jay Chapel — March 22, 2019 Follow @parkmycloudjay — March 22, 2019 Taking control of your cloud finance is now more important than ever and there is no room for wasted spend. More organizations are shifting to cloud-based infrastructures – according to forecasting done by Gartner last year, the worldwide public cloud revenue is expected … Continue reading Top Cloud Finance Questions from CFOs
5 Business Survival Tips from 5 Tax Professionals
Kurt Avarell — March 20, 2019 — March 20, 2019 No matter what your profession is, tax season will never be described as “easy.” For tax professionals, packing the bulk of the year’s work into a few short months defies all possibility of normalcy in the workplace. The combination of long days, lack of sleep, … Continue reading 5 Business Survival Tips from 5 Tax Professionals
Save Your Subscribers From These 8 Email Marketing Mistakes
Corie Stark — March 19, 2019 — March 19, 2019 Much of the discussion when it comes to email marketing is what to do to make your email communication the most effective it can be. But a lot can be learned from considering what not do with your email marketing. Everything from missteps that lead … Continue reading Save Your Subscribers From These 8 Email Marketing Mistakes
3 Reasons You’re Not Seeing Results from Social Media
Taylor Gordon — March 18, 2019 — March 18, 2019 It can be frustrating when you’re not seeing results from social media. It seems like everyone else is growing a following and you’re stuck getting maybe a follower a day and not seeing any change to your bottom line. Social media gives us access to … Continue reading 3 Reasons You’re Not Seeing Results from Social Media
How to Migrate from Medium to WordPress without Any Downtime
Mike Brown — March 12, 2019 Follow @BuddhaBroInc — March 12, 2019 Medium has become a very popular platform for content writers but it still has its downsides. One glaring drawback of Medium is that your content is published on another platform over which you have limited control. Another potential problem is if Medium shuts … Continue reading How to Migrate from Medium to WordPress without Any Downtime
Winners, Losers, Amazon: 4 Lessons Learned From Ecommerce Trends
Winners, Losers, Amazon: 4 Lessons Learned From Ecommerce Trends by Stephen Kraus , March 15, 2019 At the first quarter of 2019 reaches its midway point, marketers have many reasons to be optimistic about the year ahead. The rising tide of digital commerce continues to lift most boats, and consumer spending remains strong after a … Continue reading Winners, Losers, Amazon: 4 Lessons Learned From Ecommerce Trends
Here’s what email marketers can learn from Morning Brew’s expansion
Sure, it’s the content, stupid. But a strict focus on voice and understanding your audience helped the newsletter company expand into other topic verticals this week. Henry Powderly on March 8, 2019 Morning Brew founders Alex Lieberman (left) and Austin Rief. While marketers of all kinds are laboring over dozens of personas that make up … Continue reading Here’s what email marketers can learn from Morning Brew’s expansion
Inspiration From Outside the Scrum World
Simon Bourk — February 25, 2019 — February 25, 2019 I am listening to the audiobook “the subtle art of not giving a fck” from Mark Manson and I am learning awesome things that can relate to our world of “Agile” and “Product Ownership.” The style of the writing doesn’t suit me well, but I … Continue reading Inspiration From Outside the Scrum World