Category Archives: Writing Guide

Pro Tip: Manage writers the way they want to be managed – with structure

Be clear with writers fueling your content marketing strategy about each step of your content development, review and approval process. Ryan Brock on January 22, 2020  It doesn’t matter if it’s a blog post, a news article, or even a novel: Writing takes time. And even if you have the most capable of writers fueling … Continue reading Pro Tip: Manage writers the way they want to be managed – with structure

Guest Posting: The Ultimate Guide for Marketing Writers

Farahnaz Mohammed — December 9, 2019 Blogging is the heart of any content marketing strategy. Producing your own original content showcases your voice, your knowledge builds trust among your readers and positions you as more than a service provider: it gives your company a personality and your writers as experts. Once you’ve mastered blogging, guest … Continue reading Guest Posting: The Ultimate Guide for Marketing Writers

5 Quick Tips to Write a Powerful Conclusion (That Stays in Readers’ Minds)

Sandeep Rathore — July 21, 2019 Follow @sandeep15r — July 21, 2019 A catchy headline can bring readers to your writing; an engaging introduction can encourage them to read further, but it is often a conclusion that stays in their minds. If you don’t write a powerful conclusion, you will weaken the whole piece of … Continue reading 5 Quick Tips to Write a Powerful Conclusion (That Stays in Readers’ Minds)

4 Blog Writing Tips from the Academic Writing World

Suhaib Mohammed — January 16, 2019 Follow @Suhaib_writes — January 16, 2019 Scientists have a thing for writing. After months of researching, withdrawing from their families, and sleeping in labs, researchers announce their breakthroughs through the medium of writing. They are aware of the fact that crystal-clear writing is the media through which any scientific … Continue reading 4 Blog Writing Tips from the Academic Writing World