Syed Balkhi — October 30, 2018 Follow @SyedBalkhi — October 30, 2018 When you think of marketing, odds are, you think of sales emails, writing content, and ads. The truth is, there is a whole wide world of video marketing that can help you increase conversions. Consider that about 78% of people watch videos on … Continue reading How to Increase Conversions From Your YouTube Videos
Julie Hansen — October 30, 2018 Follow @acting4sales — October 30, 2018 simonwijers / Pixabay It’s not easy to become a zombie. Every year thousands of people audition for a chance to play a zombie on TV’s hit series, The Walking Dead. Once they make it through the initial casting process they are enrolled in … Continue reading A “Scary” Sales Tip from Zombie School
Susan Friesen — October 26, 2018 Follow @eVisionMedia — October 26, 2018 Succeeding with online sales isn’t easy so we looked at 3 examples of entrepreneurs who made it work! It could be as simple as the right product at the right time, but success isn’t always only luck alone. Succeeding with an online store … Continue reading 3 Success Stories You Can Learn from to Build a Profitable Online Store
Third Door Media’s “Making Room for Amazon” report highlights marketers’ plans for Amazon ad budgets, staff and technology. Amy Gesenhues on October 26, 2018 Amazon advertising is proving to be a valuable channel for marketers, with many SMBs looking to increase their ad budgets on the e-commerce platform. A survey of nearly 700 digital … Continue reading Small businesses more likely to shift ad budgets from search, display, paid social to Amazon
Jacob Brain — October 26, 2018 — October 26, 2018 Interns probably aren’t worth the trouble. Right? Whether it is Ryan Howard from The Office, April Ludgate from Parks and Recreation, or your own internship experiences, you likely have a pretty dismal view of interns. If you are lucky they can work a Keurig and … Continue reading The Guide to Getting Value from a Marketing Intern
Virginia Franco — October 19, 2018 Follow @VAFrancoResumes — October 19, 2018 Free-Photos / Pixabay As an Executive Resume Writer, I got the chance to interview Sarah, a former client of mine, who, after 14 years with a Fortune 500 bank, made a career leap from sales and product development to training, which had been … Continue reading Words of Job Search Wisdom from a 2X Career Changer
Andrew Schulkind — October 17, 2018 — October 17, 2018 If you’re not measuring it, it doesn’t matter. And you’re doing any sort of digital marketing, including content marketing, you’d better be measuring how well that marketing is working. Your analytics data can, of course, tell you a great deal about the health of your … Continue reading What Digital Marketers Can Learn From Their Analytics Data
Anton Eliasson — October 16, 2018 Follow @antoneliasson — October 16, 2018 We already know that Instagram Stories are a highly engaging video format. But the real value of Instagram Story ads isn’t in the video itself, but the connection you make with the person on the other end. Since Facebook’s ad manager lets you … Continue reading 19 Instagram Story Ad Ideas from Creative Brands
Aligning sales, marketing, and service If you’re like most marketers, you could name the basic parts of the sales funnel in your sleep: Awareness, Interest, Evaluation, Decision, and Purchase. Of course, businesses have tweaked the model over the years, adding extra steps and so forth, but the basic premise has remained the same. But there … Continue reading From funnel to flywheel
Kent Campbell — October 12, 2018 Follow @reputationx — October 12, 2018 377053 / Pixabay Sometimes negative search results take the form of images. Most often negative images cannot be removed from the internet. When they can be removed it is usually from the blog post, mugshot site, or article on which they reside and … Continue reading How to Remove Images from Google Search if Google Won’t
