Ellen Huxtable — May 29, 2019 Follow @abiztweet — May 29, 2019 Building your business isn’t quite as dramatic as a televised medieval saga; there are no flying fire-breathing dragons or endless legions of soldiers, and no prophesies to be fulfilled by the last episode. All human endeavor has parallels, however, and those of us … Continue reading Building Your Business – 5 Lessons from an Epic Saga
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The 7 Important Realities of Working from Home
Todd Kunsman — May 20, 2019 Follow @OhSoFreshMusic — May 20, 2019 With more than 5% of U.S. workers now working from home (source), an increasing number of employees and self-employed individuals are able to avoid daily commutes to the office. Those who have always worked in an office may wonder what it’s like to … Continue reading The 7 Important Realities of Working from Home
Does Your Small Business Suffer From Technophobia? It Doesn’t Have To.
Alex Haimann — May 14, 2019 Follow @alexhaimann — May 14, 2019 Even the leanest, scrappiest startups and smaller companies regularly turn their backs on emerging technology. After surveying business leaders, SMB Group discovered that fewer than a quarter of them had any type of formal technology strategy, even though most recognized technology’s practical components. … Continue reading Does Your Small Business Suffer From Technophobia? It Doesn’t Have To.
3 Work From Home Time Traps to Avoid
Choncé Maddox — May 12, 2019 — May 12, 2019 Working from home can seem like the right choice if you’re looking to adopt a flexible schedule and skip hectic commuter traffic. However, some people who work remotely may accomplish less due to common work from home time traps. While you often have the freedom … Continue reading 3 Work From Home Time Traps to Avoid
Contextual audience targeting: Pivot your audience strategy from cookies to content
Here are four steps for advertisers and publishers to establish and execute a GDPR-safe, contextually-based audience targeting strategy. Keith Pieper on May 7, 2019 The 2018 European Union’s General Data Protection Regulation, or GDPR, started the snowball of data tracking and privacy regulation in the United States, all but killing off what we know as … Continue reading Contextual audience targeting: Pivot your audience strategy from cookies to content
Learn how to get better returns from Microsoft Ads
To get started, import a successful Google AdWords campaigns, do your research on keywords and optimize your current bids and budget for Microsoft’s platform. Ronald Dod on May 2, 2019 Note: On April 29, Microsoft announced the rebranding of Bing Ads to Microsoft Ads. Microsoft Ads have always played second fiddle to Google AdWords, and … Continue reading Learn how to get better returns from Microsoft Ads
From Zero to $100,000 Real Quick: How to Get Funding for a Startup Business
Katherine Pendrill — April 29, 2019 — April 29, 2019 When it comes to launching a startup, there’s no magic formula or template that you can follow. While there are plenty of ‘how to’ articles out there and dozens of entrepreneurial gurus sharing their wisdom, everyone’s journey ends up looking a little bit different. This … Continue reading From Zero to $100,000 Real Quick: How to Get Funding for a Startup Business
From Duopoly To Trilogy — Why Is Amazon Not Taken More Seriously?
From Duopoly To Trilogy — Why Is Amazon Not Taken More Seriously? by Sean Hargrave , Staff Writer, April 26, 2019 There seem to be a lot of headlines saying that although Amazon is coming, the duopoly have nothing much to worry about. I’m not so sure. For me, there is plenty for it to … Continue reading From Duopoly To Trilogy — Why Is Amazon Not Taken More Seriously?
7 Lessons from Game of Thrones To Advance Your Career
Brandon Redlinger — April 24, 2019 Follow @brandon_lee_09 — April 24, 2019 Game of Thrones is one of the most highly anticipated and entertaining series this year, and arguably the most popular show of all time. But what can it teach you about how to advance your career? It turns out a lot! Business can … Continue reading 7 Lessons from Game of Thrones To Advance Your Career
How Do People Make the Positive Decision to Buy From Your Website?
Graham Jones — April 26, 2019 Follow @grahamjones — April 26, 2019 The decision to buy anything is made in fractions of a second. Almost the entire decision-making process takes place in the emotional centres of the brain. Only after our emotions have come up with their idea of the right thing to buy does … Continue reading How Do People Make the Positive Decision to Buy From Your Website?