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Zoom acquires video production assets from Liminal

The move will bring upgraded professional production to Zoom events. Chris Wood on December 27, 2021 Video meeting platform Zoom announced today that it has acquired assets from Liminal, a video production technology startup built largely off of Zoom’s SKD. Two Co-Founders of Liminal, Andy Caluccio and Jonathan Kokotajlo, will also join Zoom as part … Continue reading Zoom acquires video production assets from Liminal →

Marketers: Where will you be a year from now?

Marketing Trends

Three aspects of your career in marketing to think about and maybe change in the New Year. Ryan Phelan on December 22, 2021 I know how you feel right now. It’s the end of 2021 — at last! If you work in retail, you probably want to be anywhere but here and are reading this … Continue reading Marketers: Where will you be a year from now? →

Virtual Work Means Virtual Sales—Are You Ready for the New Work From Home Standard?

Virtual Work Teams

Quinn Dantagnan December 20, 2021 The COVID-19 pandemic changed the public’s outlook on many aspects of life. More specifically, the outlook on remote work and the future of the workplace in general was altered dramatically. Employees alternating between working remotely and working in the office isn’t just a temporary pandemic blip, but according to most … Continue reading Virtual Work Means Virtual Sales—Are You Ready for the New Work From Home Standard? →

What the CDP Institute learned from dozens of use cases

Content Management Tools

An analysis of how CDP users plan to use the platforms finds that requirements differ greatly. David Raab on December 16, 2021 Use cases are the bacon of technology management: they make everything better, from strategic planning to product deployment. They’re especially important for Customer Data Platform projects, where requirements are often poorly understood. To … Continue reading What the CDP Institute learned from dozens of use cases →

10 Leadership and Management Lessons from John, Paul, George, and Ringo

Leadership Engagement

Paul Oestreicher December 7, 2021 Unexpected Bonus Features from Peter Jackson’s The Beatles: Get Back Documentary Attention: This contains spoilers to The Beatles: Get Back documentary appearing on Disney+ Four hundred sixty-eight minutes went by quickly but some reviewers said the run time for Peter Jackson’s The Beatles: Get Back was excessive. I wanted more. … Continue reading 10 Leadership and Management Lessons from John, Paul, George, and Ringo →

9 Ways to Immediately Increase Traffic from Social Media

Traffic Monetization

Pam Hughes November 29, 2021 Social media marketing is essential for increasing traffic to your website, landing pages, blog posts, and more. Social media can help you build brand recognition, foster a community around your business, and grow your bottom line. It can also be a key driver of traffic to your website. It’s the … Continue reading 9 Ways to Immediately Increase Traffic from Social Media →

16 Great (and Not So Great) Thank You Page Examples to Learn From

Website Landing Pages

Susie Marino November 29, 2021 The worst feeling is when you think your work is complete, but it’s really just begun. You spent all this time prepping an email or building out an ad only to find out that, yes it’s working fine, but it’s missing something… Don’t let this happen to your thank you … Continue reading 16 Great (and Not So Great) Thank You Page Examples to Learn From →

Top 10 Facebook Marketing Tips From 2021

Facebook Marketing

Jock Breitwieser November 24, 2021 Facebook is among the most used social media platforms for communication and interaction. You can create your business page and build connections with your potential customers and followers as a marketer. Generally, valuable content, video posts, and the classic organic post are the standard type of posts. Besides that, Facebook … Continue reading Top 10 Facebook Marketing Tips From 2021 →

Trust and Work From Home: The New Normal [Infographic]

Work From Home

Brian Wallace November 18, 2021 Due to the COVID-19 pandemic, working from home has quickly become the new normal for many employees. In 2021, more than 42% of the U.S. Labor Force worked remotely full-time, which is a huge leap from pre-COVID when only 4.1% of employees worked from home. With more people acknowledging the … Continue reading Trust and Work From Home: The New Normal [Infographic] →

The Transition From LIBOR to RFR

Financial Education

Mahipal Nehra November 18, 2021 If you are a banker, you must have heard about the LIBOR transition to RFR and why the Financial Conduct Authority (FCA) who is responsible for LIBOR regulation wants to phase out Libor by the end of the year 2021. But, what LIBOR is and why is there a need … Continue reading The Transition From LIBOR to RFR →