David Kiger — June 15, 2018 Follow @davidkiger — June 15, 2018 Pexels The balance between work life and personal life is among the most challenging aspects of being a professional. Achievement and advancement often come with heavy workloads and long hours, and our personal lives can inevitably take a hit. Add being plugged into … Continue reading Executives Should Focus On Prioritizing Work-Life Balance
It’s Time For Exchanges To Focus On Insights, Not Plumbing by Garrett McGrath , Columnist, May 7, 2018 As an industry, ad tech has always been defined by its state of constant change, but this past year has made all the previous seem stagnant by comparison. Market pressures for both publishers and advertisers are fundamentally … Continue reading It’s Time For Exchanges To Focus On Insights, Not Plumbing
GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors by Laurie Sullivan @lauriesullivan, April 26, 2018 Google began working on the European Union’s General Data Protection Regulation (GDPR) compliance more than 18 months ago. “It’s really important, and we care about getting it right,” Sundar Pichai, chief executive officer at Google, said during … Continue reading GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors
John Oechsle — April 26, 2018 Follow @hjoech — April 26, 2018 Commit to meaningful interactions and building long-term customer relationships this Small Business Week It’s been 55 years since President John F. Kennedy proclaimed the inaugural Small Business Week. The annual event recognizes the outstanding – and vital – contributions of entrepreneurs and small … Continue reading Focus on Building Lasting Customer Relationships this Small Business Week
Microsoft Reorganizes: Puts Focus On Cloud, AI by Laurie Sullivan @lauriesullivan, March 29, 2018 Microsoft on Thursday announced a major reorganization, putting the focus on two divisions. One will focus on experiences and devices, and the other on cloud and artificial intelligence. Scott Guthrie, head of the cloud and enterprise group, will head the cloud … Continue reading Microsoft Reorganizes With Focus On Cloud, AI, Windows Chief Leaves
Jessica Mehring — March 17, 2018 Follow @horizonpeak — March 17, 2018 Everyone wants to be found. And ranking on the first page of search engine results is the holy grail of content marketing. There are tons of articles out there promising SEO “hacks” and sure-fire ways to game the system. But short of buying … Continue reading SEO Is a Long Game — So Focus On Evergreen Content
David Kiger — March 15, 2018 Follow @davidkiger — March 15, 2018 For prospective small business owners, getting a new company off the ground may seem to be an intensely complicated endeavor. Though there’s no question that the process can be long and detailed — requiring research, analysis, funding and planning — it can be … Continue reading Small Business Owners Should Focus on Simplicity in Early Stages
Shane Barker — March 12, 2018 Follow @shane_barker — March 12, 2018 For any online business today, it’s important to understand the meaning and importance of search engine optimization (SEO). SEO is crucial to survive and thrive in today’s competitive digital landscape. For the uninitiated, it’s a framework that needs to be followed by a … Continue reading Every Marketer Should Focus on These 5 SEO Tactics
Dave Brock — March 12, 2018 Follow @davidabrock — March 12, 2018 geralt / Pixabay It’s clear that activity drives results—or at least it should. We all know that orders and revenue is a trailing metric. The danger of focusing on end results is that by the time you can report them, it’s too late … Continue reading “Focus On Activity More Than Results”
Graham Jones — March 5, 2018 Follow @grahamjones — March 5, 2018 Why you should change your strategy for Link Building in 2018 Link building 2018 style, is different to what many people have been doing for a couple of decades. At the end of 2017, the “Chief of Sunshine and Happiness” at Google, Gary … Continue reading Link Building in 2018: 3 Reasons You Should Alter Your Focus
