Megan Mosley — February 13, 2019 Follow @ReferralRock — February 13, 2019 We’re always looking for ways to do our job better. Recently we’ve been thinking about updating the way we use our social platforms. We regularly post, but altogether we don’t have a true strategy for managing them. Because we know why social media … Continue reading How Community Managers Engage and Manage Communities
Todd Kunsman — October 25, 2018 Follow @OhSoFreshMusic — October 25, 2018 Social media is not like traditional marketing where you’re directly sending marketing messages to your customers. You can do that of course, but certainly not the most effective use of time. Rather, social media is a way to build a brand and a … Continue reading 7 Steps to Engage Your Company’s Audience On Social Media
Emily Wiseheart — August 9, 2018 — August 9, 2018 Recently, I have been seeing a lot of storefronts having fun with the chalkboard signage outside their doors: Via Pinterest I love this concept because when customers are walking by, they have about 2 seconds to make a decision on whether to go into the … Continue reading Use Subject Lines to Engage Donors
Disha Dinesh — July 19, 2018 Follow @Disha_Dee — July 19, 2018 Why Twitter? Twitter is not popular among startups and small businesses that are hard-pressed for resources. But Twitter continues to remain the smartest place to connect with people who are not your friends. The social platform says it helps you meet people interesting … Continue reading 5 Social Media Tools to Productively Engage Your Twitter Followers
By Joyce Chou May 24th, 2018 With an annual spending power projected to hit $1.4 trillion by 2020, it’s no wonder millennials are a hot topic for marketers all over. More than ever, businesses must tailor their content strategies to appeal to millennials—but how do you effectively market to and engage this group? Typecast as lazy … Continue reading How Millennials Consume Content (& How to Better Engage Them)
Michael Heller — April 26, 2018 — April 26, 2018 What does the future of work look like? Well, if the strides we’ve seen in the past ten years are any indication, it’s going to be very employee-focused, more ROWE than ever before and focus on the engagement of those…well, doing the work. Employee Engagement: … Continue reading The Stupid-Simple Connection Between Employee Engagement and Microfeedback (Plus 5 Easy Ways to Engage Employees)
Margot da Cunha — March 29, 2018 — March 29, 2018 Would you prefer taking travel advice from Anthony Bourdain or Rachel Ray? While I’m sure Rachel has traveled quite a bit in her day, Mr. Bourdain is a travel connoisseur. Whether it be Spain, China, Seattle, or Japan, he’s seen it all and documented … Continue reading How to Find, Engage & Work with Social Media Influencers in Your Industry
You develop a relationship with a customer during their path to purchase, but do you lose track of them after they buy? Contributor Davor Sutija offers tips to keep the conversation going. Davor Sutija on March 21, 2018 Display advertisements, coupons, shopper samples and in-store promotions are some of the more traditional approaches marketers … Continue reading How brands can engage with customers after checkout
Mary Cate Spires — March 7, 2018 — March 7, 2018 In the wake of the Facebook apocalypse, many brands are scrambling to reassess their Facebook strategy. If Facebook has been successful for your brand, but you are scratching your head at how to spark genuine conversation on your posts, you have come to the … Continue reading 7 Tools to Engage Your Facebook Audience
Steve Hamm — December 3, 2017 Follow @maasprosrdu — December 3, 2017 JuralMin / Pixabay Automated marketing and CRM software is a powerful tool that gets you more leads and sales by increasing your engagement with business prospects. Rather than sending the same one-size-fits-all marketing message to everyone, you can tailor and tweak your marketing … Continue reading Get the Most From Automated Marketing and CRM: 3 Email Topics That Engage and Convert
