Dennis Publishing walks through their transformation using BlueConic. Chris Wood on October 27, 2021 “You need to understand who your audience is and you’ve got to leverage that data to fulfill whatever your objectives are as a business,” said Pete Wootton, Chief Product & Data Officer for U.K. and U.S.-based Dennis Publishing, at our recent … Continue reading How publishers can implement a CDP to improve customer experience and support e-commerce
Tag Archives: eCommerce
How to Start an Online (eCommerce) Business
Diane H. Wong October 23, 2021 Making money from the convenience of a home computer is appealing to many but it isn’t as easy as it sounds. Many factors are involved in starting an online (eCommerce) business and it’s important to research the idea thoroughly to increase chances of success. While running an online business … Continue reading How to Start an Online (eCommerce) Business
The Pandemic’s Impact on E-Commerce: 4 Significant Trends (2020-2021)
Steven Kwok October 11, 2021 Customer shopping habits changed to an extent irrevocably, when the coronavirus crisis arrived. It taught us we could become ill simply by shopping in close proximity to other people. Governments also locked us down and temporarily paused non-essential retail. Traditional customers hesitated for a moment, and then migrated to the … Continue reading The Pandemic’s Impact on E-Commerce: 4 Significant Trends (2020-2021)
5 Pieces of Advice for Next-Level eCommerce Marketing
Katarina White October 11, 2021 This is an incredibly busy time in eCommerce. As the pendulum is swinging back towards brick and mortars and the world reopens, Q4 puts a lot of pressure on marketers to make up for the losses incurred earlier in the year. Over the past few months, I’ve had the opportunity … Continue reading 5 Pieces of Advice for Next-Level eCommerce Marketing
How to Run a Social Media Giveaway for Your eCommerce Store
Tom Kotze October 11, 2021 Want to know how to run a social media contest the right way? You’ve come to the right place! A major part of running your online store is making sure that you always have an audience of ready-to-buy customers. Running a social media giveaway for your eCommerce store is one … Continue reading How to Run a Social Media Giveaway for Your eCommerce Store
17+ Call-to-Action Examples: How to Create Converting eCommerce CTAs for All Marketing Channels
Nicole Blanckenberg October 11, 2021 Here’s the thing: a call-to-action can make or break even the most comprehensive eCommerce marketing strategy. CTAs may seem like the cherry on the top of your PPC campaign, landing page, email, or on-site marketing campaign, but this marketing element affects your conversion rates directly and dramatically. And when you … Continue reading 17+ Call-to-Action Examples: How to Create Converting eCommerce CTAs for All Marketing Channels
Common E-Commerce Mistakes That You Need to Avoid
Dinesh Agarwal October 8, 2021 Starting an E-commerce business is a wonderful idea to market products to customers without having a budget of multinational companies. Covid-19 pandemic has transformed the customer’s shopping behavior. Shopping online is a new normal. This makes an online presence essential for every business. Even though the E-commerce business provides endless … Continue reading Common E-Commerce Mistakes That You Need to Avoid
Facebook Marketing Strategies for eCommerce Business
Jock Breitwieser October 8, 2021 It’s time to get personal with your social media strategy. The algorithms of popular sites like Facebook and Instagram are changing quickly, so it can be difficult for potential customers or clients to see your updates even when you post them manually. With nearly 3 billion users, Facebook is an … Continue reading Facebook Marketing Strategies for eCommerce Business
Can eCommerce Be Sustainable? [Infographic]
Brian Wallace September 30, 2021 Successful businesses are those that hope to operate for generations to come. Future operations are not secure unless the planet itself is habitable. eBay is one company that recognizes this problem. The online shopping platform is working to integrate environmental best practices into their business model. They are investing in … Continue reading Can eCommerce Be Sustainable? [Infographic]
3 Benefits to Kickstarting Your Own Blog for your Ecommerce Store
Haiden Hibbert September 28, 2021 Do you remember the days of Livejournal when you could update your blog and tell your friends about that totally embarrassing moment you had at lunch? If you’re like me, you had one of these blogs. And now, decades later, over 600,000 million people blog worldwide. So, how can your … Continue reading 3 Benefits to Kickstarting Your Own Blog for your Ecommerce Store
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