Facebook’s 1.74 billion monthly active mobile users aren’t just ‘liking’ photos of their friends and family; they’re using it to discover where to eat, shop and travel. Contributor Tom Kuhr explains the importance of knowing how to use Local Pages to your advantage. Tom Kuhr on March 21, 2017 Your brand might be doing … Continue reading How to harness the power of Facebook Local Pages to drive in-store sales
Mark Irvine — March 20, 2017 — March 20, 2017 Every year, as we spend more time on our devices and on the go, our search intent increasingly becomes more local. Google knows this all too well and it continues to give advertisers new tools to target local users, ad extensions to show location and … Continue reading Drive More Local Business with New Display Location Extensions in AdWords
Personal Branding Blog — March 10, 2017 — March 10, 2017 Interacting on social networks with your community is one of the best ways to attract a loyal audience for your brand. If you want to increase your business opportunities then Pinterest will help you achieve just that. Would you like to attract more sales … Continue reading Drive More Traffic and Followers for Your Personal Brand with Pinterest
Jini Maxin — March 1, 2017 — March 1, 2017 Let’s face it… With over 200+ Google ranking factors making sure the law of the land prevails, and over 1 billion websites fighting for spots in search engines – if you ignore SEO, your online sales are likely to go south, especially if you are … Continue reading 5 Tips to Crack Google’s Algorithm and Drive Quality Traffic To Your Site
Spenser Skates — February 22, 2017 — February 22, 2017 Retention is the key to building a great business. When your core product experience brings your users back time and time again, you gain some incredible advantages. You spend less on acquisition, learn from your users faster, and start building a community through word of … Continue reading How to Drive Product Growth With Behavioral Personas
Kristen Dunleavy — February 15, 2017 Follow @KristenWritesIt— February 15, 2017 Email marketing is hands-down the best way to turn one-time shoppers into loyal, long-term customers. That’s why 80% of brands rely on it to drive customer retention, and another 56% of them say email marketing is the most effective way to reach retention goals. … Continue reading How to Drive Customer Retention with Email Marketing
Rachel Serpa — February 7, 2017 Follow @getbase— February 7, 2017 We all know that the ultimate goal of sales is getting customers to sign on the dotted line. “Always be closing,” as the saying goes. But perhaps even more important than the close itself is the actual deal value and the promise of revenue … Continue reading Stop Leaving Money on the Table! 3 Tips to Drive Upsells
Zac Johnson — January 25, 2017 Follow @zacjohnson— January 25, 2017 There are so many traffic strategies out there that you can employ to boost your blog’s growth. Every so often a new method will be blasted over the internet and we will all jump it to test its worth. The truth is you don’t … Continue reading 38 Ways To Drive Massive Traffic To Your Next Expert Roundup Post [Infographic]
Store visits from online ads can be reported in AdWords. Columnist and Googler Matt Lawson explains what you should be doing with this info — and how you can get similar insights even without qualifying for store visit conversions. Matt Lawson on January 18, 2017 Google has measured over three billion visits to physical … Continue reading Mind the store: Using AdWords to drive offline sales
Brandon Gains — January 3, 2017 Follow @brandongains— January 3, 2017 “Oh, I like that! Where’d you get it?” we ask this all the time. Even before the internet, retailers relied upon the goodwill and kind words of customers to impact the bottom line. These days, we know that 92% of consumers trust a recommendation … Continue reading 7 Ways to Drive E-Commerce Referrals
