Errol Allen — July 21, 2017 Follow @consult53 — July 21, 2017 paulbr75 / Pixabay It’s important to remember that being fundamentally sound will certainly help in the quest to operate a successful company. Now one can have a great product or service to offer to one’s market, but it’s the ability to operate in … Continue reading Don’t Skip the Fundamentals!
Site crawlers are valuable tools in the SEO toolbox, but columnist David Freeman warns that search marketers should not use them as a replacement for manual analysis. David Freeman on July 13, 2017 Advances in technology have driven efficiency in SEO, where site crawlers such as Botify, DeepCrawl and ScreamingFrog have flourished. These tools … Continue reading Consumers over bots: Why site crawlers don’t hold all the answers
Steven Tulman — June 29, 2017 Follow @StevenTulman — June 29, 2017 Simon / Pixabay Businesses should always know the latest marketing features and how to use them in order to have a competitive edge. Facebook has a lot of features that most businesses still do not know about. The following are three features on … Continue reading 3 Secret Facebook Features Businesses Don’t Know
Spencer X. Smith — June 25, 2017 Follow @spencerXsays — June 25, 2017 27707 / Pixabay Big Data. Business Intelligence. Predictive Analytics. Strategies reserved for huge companies with huge budgets, right? Wrong. Have a LinkedIn profile? This article is for you. Last year, Microsoft turned heads in the tech and social media world when it … Continue reading LinkedIn Provides Business Intelligence You Can’t Afford to Live Without (and You Don’t Need to Pay LinkedIn a Penny to Get It)
Steph Marsh — June 6, 2017 — June 6, 2017 JESHOOTS / Pixabay Every day, video is evolving. What once seemed like rocket science in the early 1950’s, is now so abundant on our phones and tablets that we casually swipe past it with the touch of a finger. Nowadays, we’re all amateur videographers with … Continue reading Don’t Waste Your Time on Internal Video Production
It’s not too early to start planning your back-to-school campaigns. Columnist Purna Virji from Bing suggests some ways to help you win over back-to-school searchers and stay a step ahead of the competition. Purna Virji on June 2, 2017 I know what you’re thinking. School is just winding down, and you want me to start … Continue reading Don’t be tardy! Back-to-school searching starts in July — plan campaigns now
Amanda Clark — May 31, 2017 Follow @GrammarChicInc— May 31, 2017 You’ve slaved away crafting what you think is the perfect resume. It shows how you’ve progressed throughout your career and what you have to offer to your next employer. But before you send it off, it’s time to give it one more once-over to … Continue reading Don’t Forget: A Checklist for Your Resume
Nate Matherson — May 23, 2017 — May 23, 2017 College students are full of ideas. When you combine young minds, technology and cheap beer, you are bound to come up with a few ideas for the next great app or product. When I started my first company in January of 2014, my partner Matt … Continue reading You Don’t Need to Drop Out of College to Launch a Startup. Do This Instead
Jamilah Corbitt — May 10, 2017 Follow @JamilahCorbitt— May 10, 2017 You spent countless nights and weekends developing a product or service you thought would benefit the masses. You are confident it’s something the world needs – but then you release your creation into the world and….crickets. As a digital marketing consultant, I help people … Continue reading 3 Simple Reasons Why You Don’t Have Customers
Columnist Glenn Gabe shares various ways of filtering crawl data to obtain actionable insights. Glenn Gabe on May 5, 2017 While helping clients deal with major algorithm updates, troubleshoot technical SEO problems and more, I’m often auditing large-scale sites. That almost always requires a thorough site crawl (typically several crawls over the life of an engagement). … Continue reading Don’t underestimate the power of advanced filtering when analyzing crawl data
