April 09, 2026 The U.S. Forest Service is closing down research stations ahead of a catastrophic wildfire season BY Kristin Toussaint Last week, the U.S. Forest Service announced that it will be closing three-quarters of its research facilities as part of a reorganization. Now, experts are worried not only about the number of scientists who … Continue reading The U.S. Forest Service is closing down research stations ahead of a catastrophic wildfire season
Research Lab Agents Automate Brief-To-Campaign For Ad Industry by Laurie Sullivan , Staff Writer, March 5, 2026 Agentic agents have become a disruptive tool for brands and agencies to develop complete advertising strategies — encompassing the entire process from initial concept to campaign execution — and are reshaping how the entertainment industry conceptualizes and produces … Continue reading Research Lab Agents Automate Brief-To-Campaign For Ad Industry
GAI Revenue And Performance Modeled By New Street Research by Laurie Sullivan , Staff Writer @lauriesullivan, June 13, 2025 How much will generative AI-based ads, creative, and tools increase revenue for platforms, brands, agencies and publishers? This question has become part of a foundation across the industry. “By the end of the decade, we expect over … Continue reading GAI Revenue And Performance Modeled By New Street Research
Perplexity Launches Deep Research Project by Laurie Sullivan , Staff Writer @lauriesullivan, February 17, 2025 Perplexity became the latest AI company last week to release an in-depth research tool — following Google, which unveiled something similar for Gemini AI in December, and OpenAI early in February. These agents use reasoning to synthesize large amounts of online information … Continue reading Perplexity Launches Deep Research Project
Learn how to turn to AI helpers as the first step in performing lengthy, previously manual research tasks. Anita Brearton on August 12, 2024 Over the past weeks, I spent hours in front of the TV watching endless commercials punctuated with short periods of sports coverage. Is it just me, or were there more … Continue reading Meet my research team: Gemini, ChatGPT, and Perplexity
April 11, 2024 Researchers submitted 83,000 fake job apps to see if the biggest U.S. companies discriminate. Here’s what they found This week, the researchers revealed the names of the companies that discriminated most against Black or female applicants in their study. BY Pavithra Mohan In 2021, a group of researchers published the results of a … Continue reading Researchers submitted 83,000 fake job apps to see if the biggest U.S. companies discriminate. Here’s what they found
By Next Big Idea Club February 10, 2024 Chip Conley is a New York Times bestselling author, speaker, and the founder of one of America’s first boutique hotel companies. He was the previous head of Global Hospitality and Strategy for Airbnb and CEO of the Modern Elder Academy. He received his BA and MBA from Stanford … Continue reading U-curve of Happiness research shows how life improves after middle age. Here are 5 reasons why
How R&D Investment Grows Your Business Vlada Tselomudrova / 22 Feb 2022 Looking for a competitive edge, many companies from multiple industries are investing in R&D. Standing for research and development; this activity ultimately creates winning opportunities for the companies leveraging it. Let’s find out the R&D investment meaning and the reasons why invest … Continue reading How R&D Investment Grows Your Business
