Nick Brown — September 28, 2019 The structure of your website influences the experience of the people who visit it. I often find myself wanting to leave a website when it becomes challenging to find the information I am looking for. And this is what you want to avoid at all costs. To start this … Continue reading How to Create the Optimal Website Structure
Therese Palmere — September 24, 2019 Why is user experience important? When users visit your website, their experience will dictate whether or not they will want to come back. Similar to how a dining experience can be swayed by a bubbly or a grumpy server, a user’s experience on your site can be swayed by … Continue reading 5 Ways to Improve User Experience and Create Brand Impact for Your Ecommerce Store
Sophia Zoria — September 23, 2019 — September 23, 2019 The creation of an e-Commerce website that will successfully fulfill all the functions is a complex and challenging task. Moreover, the experience must be so pleasant and comfortable so that a customer will develop a habit. More and more buyers prefer online shopping experience and … Continue reading Challenge 2019: How To Create The User Experience Design for an E-Commerce Website
Emily Goldfarb — September 12, 2019 — September 12, 2019 With 630 million professionals and 50 percent of Americans with a college degree on the platform, LinkedIn ads are a great opportunity to reach a network of educated professionals not available on other social media platforms. LinkedIn is also rated the top social network for … Continue reading How to Create a Successful LinkedIn Ad Campaign
Peter Koning — September 10, 2019 — September 10, 2019 Dispirited, unmotivated, unappreciated workers cannot compete in a highly competitive world. Frances Hesselbein The core responsibilitie of the agile leader is creating the right context for the agile teams so they can thrive and self-manage. One of the characteristics of this context is all about … Continue reading How Can Agile Leaders Create the Right Context for Ownership?
Kevin George — September 6, 2019 Follow @imkevin_monk — September 6, 2019 Much of the marketing effort involves encouraging prospects to read emails and click-through the CTA. The emphasis on electronic communication is partly because outbound marketing approach like cold calling is getting less effective. However, people are swamped everyday by an onslaught of unsolicited … Continue reading How to Create a Professional Email Template
Linsey Jepma — August 30, 2019 Follow @LiinseyJ — August 30, 2019 Social media is open and the whole world reads along. Better safe than sorry is still often the motto. Yet we live in an era in which social media monitoring is no longer allowed to be absent from the communication strategy. There are … Continue reading Social Media Monitoring: This is How You Create Internal Support
Stephanie Lee — August 29, 2019 — August 29, 2019 Customer Relationship Management (CRM) software is a powerful tool for improving customer relationships, acquiring new leads, and driving customer loyalty — but only if you know how to use it. Alarmingly, only 13% of sales reps actually use the full capabilities of their CRM, while … Continue reading Create a CRM Strategy in 8 Steps
Jim Haudan — August 28, 2019 Follow @jhaudan — August 28, 2019 While there are many buzzwords clouding the business world, one that is making a lot of noise at the current time is Purpose. More than ever before employees and consumers are demanding that companies live their purpose. Millennials, the demographic quickly making up … Continue reading How to Create a Meaningful Purpose for Your Business
Tyson Quick — August 27, 2019 — August 27, 2019 Even the most “optimized” landing pages — with a clean design, simple form, compelling image, strong value proposition, etc.— will fall short if it’s intended to serve your entire audience. That shortcoming continues to be more costly. PPC campaigns are more expensive; organic search is … Continue reading How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages
