Janvi Arora — November 21, 2019 Follow @janviarora85 It’s almost 2020, and you must have realized how important it is to have a web analytical measurement strategy in place. You must have set aside your time and resources aside for other internet marketing activities like lead generation, social media ads, PPC ads. But web analytics … Continue reading The Top Strategy to Create a Web Analytical Roadmap
Ana Gotter — November 20, 2019 Follow @ana_gotter Gone are the days when brands can rely on a single video and hope it will appeal to their entire audience, using generic content for mass appeal. Now, with users regularly seeing custom-for-them videos regularly on Facebook sharing birthday messages, their top fans, and their best memories … Continue reading How You Create High Converting Facebook Personalized Video Ads
Syed Balkhi — November 14, 2019 Follow @SyedBalkhi Cyber Monday (the Monday after Thanksgiving) is one of the biggest shopping days online. If you want to take advantage of the opportunity to skyrocket your sales, you need to come up with a Cyber Monday email strategy. With email marketing, you can send your Cyber Monday … Continue reading How to Create Better Cyber Monday Emails
Ashley Hill — November 8, 2019 You’ve already done the hard work: You built a stellar landing page with a killer call-to-action, your blog entries are informative, enticing, and even fun to read, and your marketing to bring new leads to see these things are working, and you’ve got new subscribers. So what’s the next … Continue reading How to Create a Welcome Series For New Subscribers
Brian Basilico — November 8, 2019 Follow @bbasilico A few days ago, I got a message on LinkedIn from a guy named Daniel. He said, “Hey, I just flew back into Chicago and I read your book and I loved it and I want to take you out to lunch to thank you for all … Continue reading Relationship Capital Investment Can Create Greater Interest
Lisa Chappell — October 28, 2019 Nowadays, 89 percent of customers begin their buying process with a search engine (hello, Google). With the majority of your potential customers relying on online resources, how do you drive traffic from the right crowd? This is where buyer personas come in. Buyer personas help you effectively connect your … Continue reading What a Digital Marketing Persona *Really* Is (and How to Create Them)
Shauna Ward — October 21, 2019 Follow @wardshn What if I told you right now to go buy a thoughtful gift for your boss, your sister’s new boyfriend, or your eight-year-old niece? Would you know exactly what to get them? If you’re like most people, the answer is a resounding no. Shopping for gifts is … Continue reading How to Create Gift Guides That Increase Ecommerce Sales
Brianne Schaer — October 17, 2019 Follow these steps to create a blog post that checks all the boxes. The illustration below outlines the parts of a blog and how to treat each one. Each letter calls out a section below you can refer to, as well as resources that should help you create the … Continue reading How to Create the Ideally Structured Blog Post
Kevin George — October 11, 2019 Follow @imkevin_monk Savings accounts, credit cards, loans – well these aren’t the kind of words that excite everyone. Rather, finance is considered boring by many. To add to the woes is the rigid regulatory environment. Content, however, can help to make things interesting for financial service providers; it can … Continue reading 7 Email Marketing Tips to Help You Create Awesome Finance Emails
Victoria Taylor — September 30, 2019 Instagram stories have outdone their competitor Snapchat since copying the feature in 2016. Now, as of January 2019, there were 500 million active daily users on Instagram Stories. It’s the tool that influencers have stated that they get the most engagement from — allowing you to share content that … Continue reading 12 Best Instagram Story Apps to Create Amazing Content
