Tag Archives: Content

Today’s Essential Web Strategy: The Total Integration Of Development, Design, And Content

Kris SpisakJanuary 30, 2015 The meaning of a successful website has evolved over the years. Today, it means having well-written code, an appealing visual experience, and content that truly connects with its intended audience. Being present is not enough to build a powerful online presence; therefore, businesses of every size need to make sure their … Continue reading Today’s Essential Web Strategy: The Total Integration Of Development, Design, And Content →

Mobile Health Adoption Growing Among Doctors, for Apps and Content

Gregory T. Huang More than 80 percent of U.S. doctors surveyed use mobile apps or view professional content on mobile devices for work. That’s a significant increase over the numbers from around a year ago, according to a new survey. The main reasons for adoption? Improved patient care and communication, and time efficiency, doctors say. … Continue reading Mobile Health Adoption Growing Among Doctors, for Apps and Content →

8 Content Marketing Trends to Watch Out for in 2015 (Infographic)

Jomer GregorioJanuary 28, 2015 By this time, many businesses and digital marketers may have already realized that content marketing is not just some fad that you should do – because everyone else is doing it – but rather a very important strategic asset that will boost profitable results across all digital marketing channels. 2014 has … Continue reading 8 Content Marketing Trends to Watch Out for in 2015 (Infographic) →

6 Ways to Find Content Ideas For Your Blog Even If You Work In a Boring Industry

Content marketing and blogging are key for any business – they help drive relevant traffic, increase visibility in search and demonstrate industry expertise and thought leadership – which in turn can increase your chances of converting customers. Coming up with blog post ideas can be a challenge and it’s even harder for those of us … Continue reading 6 Ways to Find Content Ideas For Your Blog Even If You Work In a Boring Industry →

How to Create Stellar Video Content for Marketing in 2015

In 2017 video will account for 69% of all consumer Internet traffic (Cisco). Content marketing via video is growing rapidly and having a video content marketing strategy is necessary. According to DigitalSherpa, videos help to increase people’s understanding of your product or service by up to 74%. Video is not only growing – it’s effective. … Continue reading How to Create Stellar Video Content for Marketing in 2015 →

So, You Wanna Be A Rock Star (In Content Marketing)? [Infographic]

Angela Hausman, PhDJanuary 20, 2015 Content marketing was once an effective means to draw visitors and establish thought leadership until Google Panda (Penguin, Hummingbird, etc.) mandated fresh content on a consistent basis. Now, being a content marketing rock star is difficult as content fights for attention in an increasingly crowded Internet. Of course, the solution … Continue reading So, You Wanna Be A Rock Star (In Content Marketing)? [Infographic] →