Lacy BoggsJune 15, 2015 Today I want to talk to you about managing your content flow. Because having an editorial calendar for your blog is great, but you’ve got other content to produce too. What I mean by content flow is all the other content you have to produce in addition to your blog post. … Continue reading Blogging Strategy Tip No. 3: Manage Your Content Flow
Tag Archives: Content
Top Tools To Jumpstart Your Content Creation & Keep It Going
How do you constantly churn out new, original content for your business? Columnist Steve Olenski rounds up his top picks of tools to boost your content creation process. Steve Olenski on June 15, 2015 Businesses need to create new content at an unprecedented rate. Seventy percent of B2Bs are creating more content than they did just … Continue reading Top Tools To Jumpstart Your Content Creation & Keep It Going
How Busy Local Businesses Can Leverage Data &Technology For Content Marketing
Think you’re too busy or non-techie to adopt online marketing as a local small business? Contributor Chris Marentis suggests you build on a foundation of content marketing and use the technologies now at your fingertips. Chris Marentis on June 8, 2015 Who would have predicted that small businesses would need to become online marketing savvy … Continue reading How Busy Local Businesses Can Leverage Data &Technology For Content Marketing
4 Pros and Cons of Hiring a Content Marketing Firm to Write Your Company Blog
Sarah GreesonbachJune 5, 2015 When you first start a company blog, you have a lot of choices to make. What should you write about? How will you carve out time to keep it up to date? What voice will you use? Sidebar or no sidebar? How often do you update? But while these are important … Continue reading 4 Pros and Cons of Hiring a Content Marketing Firm to Write Your Company Blog
Refresh Web Content to Maintain Search Engine Status
Steve HammJune 4, 2015 After the initial setup of your website, it remains static for a long time. As soon as updates occur, update your website. When you perform content development, go through these steps. Update addresses, phone/fax numbers, email addresses, social media accounts, and copyright year in the footer. Add new contact info for … Continue reading Refresh Web Content to Maintain Search Engine Status
How to Create a Sizzlin’ Social Media Content Schedule
Kelly ShepskoJune 4, 2015 Each month, I help manage social media accounts for about a dozen clients at any given time, where I scour the internet for powerful content that their followers will enjoy, analyze information about when they receive the most feedback on our efforts and actively work on improving their overall strategy. Anyone … Continue reading How to Create a Sizzlin’ Social Media Content Schedule
Where Does Your Brand Fit In the Social Media and Content Marketing Equation?
Trevor YoungJune 3, 2015 We are living in unprecedented times. We are in the early stages of an ever-evolving social age that favours storytelling, passionate connection with one’s community, relationship building and progressive thinking over excessive self-centred promotional messaging. If you’re a solo professional or business owner or marketing manager, or you make your living … Continue reading Where Does Your Brand Fit In the Social Media and Content Marketing Equation?
How To Curate Good Content That Makes Your Brand Look Good In Social Media
Nuno FigueiredoJune 2, 2015 Last week I wrote about the problems in content curation platforms. How we are flooded with lots of content and don’t have a way to filter the good from the bad. Or how the ones we have are not good enough. This week I’m going to talk about what we are … Continue reading How To Curate Good Content That Makes Your Brand Look Good In Social Media
The Relationship Between Content And SEO
Mickie E KennedyJune 1, 2015 By now, you’ve heard of – and perhaps panicked over – Google Panda. Google Panda is the name Google gave the algorithm change which was designed to separate the spammy online content from the crème de la crème. While content marketer and SEO experts may have let out a collective … Continue reading The Relationship Between Content And SEO
Brand Marketing Evolution: The Transition To Digital Content
Ashley Taylor AndersonMay 29, 2015 Imagine you were born in 1910. Over the course of your lifetime, you’d witness the rise of radio; the emergence and dominance of TV; the birth of computers and the internet; and even the first appearance of mobile devices. Print, which had been the only mass communication channel for a … Continue reading Brand Marketing Evolution: The Transition To Digital Content