Tag Archives: Collect

4 Ways to Collect Valuable First-Party Data in a Cookieless World

Joe Martinez April 16, 2021 As Facebook’s iOS 14 policies are starting to come into effect along with Google’s recent announcement on privacy updates, advertisers are realizing that the way we used to target and market users is going to change if it has not already. The details about what is changing can be found … Continue reading 4 Ways to Collect Valuable First-Party Data in a Cookieless World

Want to be a CX leader? Embrace more listening channels, collect and share customer feedback

CX leaders in B2B industries routinely have a formal process in place to collect customer feedback and hold multiple departments accountable for their customer experience efforts, according to a recent report from Medallia. Amy Gesenhues on November 26, 2019  B2B businesses have as much to gain from an optimal customer experience strategy as B2C organizations, … Continue reading Want to be a CX leader? Embrace more listening channels, collect and share customer feedback

Lead-Generation Service Shows How Much Data Google Home Devices Collect

Lead-Generation Service Shows How Much Data Google Home Devices Collect by Laurie Sullivan , Staff Writer @lauriesullivan, October 24, 2019 The data collected from Google smart home and personal devices by either searches, sensors, voice and audio commands or visual cues can be daunting and even downright scary when combined to create a complete picture of … Continue reading Lead-Generation Service Shows How Much Data Google Home Devices Collect

Google’s John Mueller: One Seasonal URL Would Collect Links All Year

Google’s John Mueller: One Seasonal URL Would Collect Links All Year by Laurie Sullivan , Staff Writer @lauriesullivan, November 16, 2018 Seasonal landing pages come and go, but reposting old versions of a holiday landing page on a brand’s website could disrupt ranking of that page and the site in Google’s search engine. Google Senior Webmaster … Continue reading Google’s John Mueller: One Seasonal URL Would Collect Links All Year

How to Effectively Set Up Your Website to Collect New Leads

Kaitlyn Hammond — August 21, 2018 — August 21, 2018 kreatikar / Pixabay Content has always been a very important component of inbound marketing, and now more so with Google’s algorithm that reward fresh, relevant content. Without good content, it is hard to drive visitors to your website or convert them into leads. Decide on … Continue reading How to Effectively Set Up Your Website to Collect New Leads

Click & Collect, Contactless and Customer Service: What We Learned From the Retail Insights Survey 2015

by Ian Newcombe November 15, 2015 Follow @Ian_NewcombeNovember 15, 2015 Improving the customer experience is about everything from embracing technology in-store to offering click and collect services according to Sanderson’s Retail Insights 2015 report. To remain competitive in today’s world, retailers have to embrace new ways of doing business – whether through improved delivery options … Continue reading Click & Collect, Contactless and Customer Service: What We Learned From the Retail Insights Survey 2015

9 Ways to Leverage the Data You Collect from Your Fans

Jim BelosicOctober 31, 2015 Unless you’re a large brand that everyone has heard of, chances are you’re using social media to engage with and learn about your fans and potential customers. Contests and promotions remain a fun way for followers to interact with their favorite brands. After all, who doesn’t love winning a contest? I … Continue reading 9 Ways to Leverage the Data You Collect from Your Fans

How To Collect Useful Training Feedback From Your Franchisees

Jay MalcomSeptember 5, 2015 Regardless of whether your training is online or instructor-led, it’s really important to collect and analyze audience feedback data. The audience we’re talking about today is franchisees; most likely new franchisees who are in the process of learning how to run a successful operation at one of your company’s stores. For … Continue reading How To Collect Useful Training Feedback From Your Franchisees