Tag Archives: Build

How to Build a Shopping Experience That Gives You an Edge Over Amazon This Holiday Season

Denise Chan — November 28, 2017 Follow @denisechan26 — November 28, 2017 We know avocados are good on toast. And we know that avocados make for a good millennial joke or two. The pear-shaped fruit is also Amazon’s entry into the brick-and-mortar retail space. After Amazon’s recent acquisition of Whole Foods, the first thing the … Continue reading How to Build a Shopping Experience That Gives You an Edge Over Amazon This Holiday Season

How to Build a Scalable Lead Generation System for Your Agency

Esther Cohen — November 28, 2017 — November 28, 2017 Leads are the foundation of any successful sales process. The quality and quantity of your leads determine the quality and quantity of your clients. Any agency that wants to scale its operations should first focus on scaling its lead-generation. A well-defined, systematic process for capturing, … Continue reading How to Build a Scalable Lead Generation System for Your Agency

How to Use Artificial Intelligence to Build Your Online Business

Aleah Taboclaon — November 8, 2017 Follow @aleahphils — November 8, 2017 Artificial intelligence is revolutionizing tens of industries around the world. We are seeing its various applications in a number of industries, from marketing, customer service, manufacturing, and even more recently, the design industry. Small business owners can use artificial intelligence to their advantage … Continue reading How to Use Artificial Intelligence to Build Your Online Business

5 ways one entrepreneur used Instagram to build a powerful network of contacts

In an interview with columnist Sweta Patel, marketer and influencer Amar Patel shares his top tips for Instagram marketing success. Sweta Patel on November 6, 2017   You might think of Instagram as a mindless channel. After all, it distracts you from your to-do list with endless scrolling images of rock-hard abs, 16-year-olds who have … Continue reading 5 ways one entrepreneur used Instagram to build a powerful network of contacts

How to Build a Winning Holiday Marketing Campaign for Your Ecommerce Store

William Harris — November 1, 2017 Follow @wmharris101 — November 1, 2017 JuralMin / Pixabay It’s that time of year again—the holiday shopping season. As we quickly approach what is for many ecommerce businesses their most profitable months of the year, many marketers are busy developing holiday-themed campaigns, getting budgets approved, and thinking about all … Continue reading How to Build a Winning Holiday Marketing Campaign for Your Ecommerce Store

3 ways to build a better agency-client relationship

Wondering how you can have a better relationship with your client or paid search agency? Columnist Brett Middleton provides solid advice for both parties to communicate more effectively and work more efficiently. Brett Middleton on October 27, 2017   The reality of maintaining a complex business relationship where revenue is on the line is that … Continue reading 3 ways to build a better agency-client relationship

How to use long-tail keywords to build your short-tail rankings

Some SEO professionals may advise you not to bother chasing rankings for competitive keyword terms, but columnist Stoney deGeyter believes you can build your authority for these keywords over time by focusing on the long tail. Stoney deGeyter on October 25, 2017   If you have a relatively new or low-authority website, then you know … Continue reading How to use long-tail keywords to build your short-tail rankings