Tag Archives: Billion

Google removed 2.7 billion bad ads, nearly 1 million ad accounts in 2019

This year,the company says it has removed “tens of millions” of COVID-19 related ads. Ginny Marvin on April 30, 2020 Last year, Google says it took down 2.7 billion so-called bad ads for violating the company’s ad policies, according to its annual report released Thursday. That’s up from the 2.3 billion bad ads Google reported … Continue reading Google removed 2.7 billion bad ads, nearly 1 million ad accounts in 2019 →

Chatbots could drive $112 billion in retail sales by 2023

Chatbots

Chatbots are forecasted to draw sales from other marketing channels and drive major savings for retailers. Jennifer Videtta on May 10, 2019 As technology improves with natural language processing and AI, chatbots will take away revenue from other marketing channels, a recent study examining retail brands by Juniper Networks claims. In fact, retail sales from chatbots … Continue reading Chatbots could drive $112 billion in retail sales by 2023 →

Google took down 2.3 billion bad ads, 1 million ad accounts in 2018

Google Advertisement

The number of removed ads was down, but banned advertiser accounts nearly doubled from 2017. Ginny Marvin on March 14, 2019 Google took down 2.3 billion “bad ads” in 2018, according to its annual report on actions it took to address policy violations on its ad platforms. That’s about a million fewer ads than it … Continue reading Google took down 2.3 billion bad ads, 1 million ad accounts in 2018 →

Online shopping revenues will reach $126 billion by December 31, says Adobe

Online Sales

Mobile devices have driven 58 percent of site visits and about 39 percent of purchases to date. Greg Sterling on December 22, 2018 The Saturday before Christmas is known as either “Super Saturday” or “Panic Saturday,” depending on your perspective, and it should see higher retail foot traffic than Black Friday, according to location intelligence … Continue reading Online shopping revenues will reach $126 billion by December 31, says Adobe →

A billion reasons why loyalty marketers need customer identity

Loyalty Programs

While it might seem easy to get consumers to sign up for your loyalty program, keeping them active and engaged is another story. Columnist Mike Sands explains how a a customer identity solution can help. Mike Sands on July 19, 2017 What’s $100 billion mean to you? Depending upon what side of town I’m … Continue reading A billion reasons why loyalty marketers need customer identity →

The $26.2 Billion Opportunity Awaiting You In 2017

B2B

John Nemo — January 4, 2017 Follow @JohnNemoPR— January 4, 2017 Time to remove the digital dust from your LinkedIn profile – the network is about to become invaluable in 2017. If you’re like a lot of professionals out there, you likely set up your LinkedIn profile years ago, promised to make use of it … Continue reading The $26.2 Billion Opportunity Awaiting You In 2017 →

The Anatomy of How Snapchat Grew to 10 Billion Video Views [Infographic]

Snapchat

Zac Johnson — November 16, 2016 Follow @zacjohnson— November 16, 2016 Snapchat is considered as one of the most powerful social platforms in the world today, with almost 10 billion of daily video views being served through their mobile application. The continuous popularity of this platform has 110 million of users considered as active users … Continue reading The Anatomy of How Snapchat Grew to 10 Billion Video Views [Infographic] →

WP Engine: Top WordPress plug-ins and themes generated more than a quarter of a billion dollars since 2010

WordPress Plugins

The WordPress hosting service also shares the top dozen plug-ins on its platform. Barry Levine on October 21, 2016 The popular website content management system WordPress — which powers more than a quarter of all websites — has given birth to a thriving cottage industry of plug-ins and visual themes. But it’s a pretty … Continue reading WP Engine: Top WordPress plug-ins and themes generated more than a quarter of a billion dollars since 2010 →

The 4.3 Billion User Marketplace You Can’t Afford to Ignore

Marketing Guide

by John Nemo Follow @JohnNemoPRSeptember 28, 2016 Often misused, forgotten or flat out ignored, this online marketing method remains one of the most effective ways to sell your products and services. Ray Tomlinson was onto something big back in 1972. No, it wasn’t uncovering Watergate or watching a new movie called The Godfather. Rather, Tomlinson … Continue reading The 4.3 Billion User Marketplace You Can’t Afford to Ignore →

3 Lessons from TabTale’s Journey to Over 1 Billion Family-Friendly App Downloads

Marketing Segmentation

by Amit Sen Follow @amit_kumar_senAugust 16, 2016 A few days ago, Venture Beat published an exciting article touting TabTale’s success in marketing itself to children and families with a powerful offering of mobile apps. These apps, designed to comply with all of the international regulations governing minors’ use of apps, bring family-friendly apps to the … Continue reading 3 Lessons from TabTale’s Journey to Over 1 Billion Family-Friendly App Downloads →