Tag Archives: Apply

Small Businesses Should Model Pro Sports, Apply Trading Deadline

Personal Branding BlogAugust 3, 2015 A few days ago, July 31 to be exact, was Major League Baseball’s annual “trading deadline.” It’s the point in the season when team rosters have to be finalized to be eligible for post season play. It’s on, and around, this deadline that often a lot of players get moved … Continue reading Small Businesses Should Model Pro Sports, Apply Trading Deadline

How To Apply Statistical Significance In Business Marketing

In an academic setting, an analyst might only be happy with a 95% confidence interval. Columnist Benny Blum argues the situation in business is drastically different. Benny Blum on January 22, 2015  Ekaterina_Minaeva / Shutterstock.com Some tests are easy to analyze. Is Superman stronger than Charlie Brown? Maybe we know the answer going into it … Continue reading How To Apply Statistical Significance In Business Marketing