Ankur SharmaJuly 12, 2015 So, your Google Analytics is all set up to track how many page views and visits your website is receiving. You know where they came from, how much each traffic source is driving to your website, what part of your site they’re visiting, and how long they are staying on your … Continue reading Google Analytics Goals, A Step-by-Step Guide
Susan GilbertJuly 9, 2015 Is Your Website Getting Real or Fake Referrals? You Can’t Improve What you Don’t Measure I’m a big believer in measuring and tracking in order to know what you are doing right – (keep doing it!) – and what isn’t working (put your time and energy elsewhere). If you aren’t watching … Continue reading Is The Website Traffic You See In Google Analytics REAL?
Travis ArnoldJuly 4, 2015 Spam sucks. It sucks in your inbox. It sucks on Twitter and Facebook. It sucks as a canned meat (Ok, it’s really not that bad). But it especially sucks in Google Analytics. Google Analytics (GA) is foundational for any website and the data gleaned for UX, SEO and a lot of … Continue reading Kicking Google Analytics Spam to the Curb
Katie CooperJune 27, 2015 Say hello to analytics on LinkedIn! LinkedIn recently introduced new analytics tools for publishing content as a way for users of the professional social networking site to better understand how others are engaging with their page. The site continues to be a popular method for individuals and businesses to enhance … Continue reading Measuring Success: What to Expect from Analytics on LinkedIn
Brandon GrimesJune 27, 2015 Why You Need Analytics Analytics can be like a rubix cube. Once you dive into the analytics abyss, the data can seem overwhelming. However once you learn how to strategize and learn the analytics process, you will soon realize that analytics can be the single most important aspect of digital marketing. … Continue reading 4 Reasons Why You Need Analytics Training
Lyena Solomon June 22nd, 2015 Source: notprovidedcount.com/ SEO: “What’s in a name? That which we call not providedBy any other name would still hide my keywords.”– not Shakespeare SEO’s have almost stopped complaining about Google hiding search keywords. Almost. Searchers are still using keywords to search on desktop, on mobile, on tablet using keyboard, … Continue reading How To Use Landing Pages In Google Analytics To Find Keywords
Kirsty GasstonJune 17, 2015 So by now we all know that we should be using social media for our businesses right? And hopefully you know how to engage with your audiences across Twitter, Facebook, Google Plus and Pinterest. But do you know how to measure the results of your activity on these social media channels? … Continue reading How to Access Your Social Media Analytics
Platform is now out of beta, named a Twitter Official Partner. Ginny Marvin on June 1, 2015 AdStage, the self-serve search and social ad management platform, is expanding its services with new support for Google Analytics reporting. The nearly two-year-old platform also announced, Monday, that it is now out of beta and has been named an … Continue reading Cross-Channel PPC Platform AdStage Adds Google Analytics Reporting
VerticalResponseMay 28, 2015 Pinterest is a social networking site in which users post and share – or pin – pictures. The site’s visual format and user base have unique value for retailers. Though Pinterest has historically been dominated by women, that’s slowly changing as a third of new signups come from men. Twice as many … Continue reading Use Pinterest Analytics To Increase Visits To Your Retail Website
Twitter gives marketers an enhanced tool for understanding their audience on the social network, including demographics, interests, purchasing behavior and television viewing preferences. Martin Beck on May 27, 2015 Twitter today launched an upgrade to its analytics tool, offering marketers more information about audiences on the social communications network. Called “Audience insights,” the new feature … Continue reading First Look: Twitter Upgrades Analytics With Audience Insights
