Wouldn’t a native regram feature be nice? How about the ability to add links? Easier multiple account management? An Instagram wish list. Danny Sullivan on August 18, 2015 Evan Lorne / Shutterstock.com This year marked a return for me to Instagram, where my account had largely been dormant. I’ve greatly enjoyed my time on the … Continue reading Why I’m Wrong About These Things That Are Wrong With Instagram
Julie KantorAugust 17, 2015 The title of this article probably caught you off guard—the idea of women’s leadership, especially when considering the premise of the hit TV show Mad Men, might seem like a royal stretch. However, if there is one thing that dawned on me as I followed that show over the years is … Continue reading Joan, Peggy, And Betty: What Mad Men Taught Us About Women’s Leadership
VerticalResponseAugust 15, 2015 Pay-per-click advertising is a popular and economical way to generate more website traffic and reach a larger target audience online. Although it can be quite daunting to get started, the ROI on most pay-per-click ads is higher than its other digital and offline alternatives including direct mail and using basic keywords in … Continue reading 9 Frequently Asked Questions About Pay-Per-Click Advertising
Jennifer BakerAugust 14, 2015 One of the most common questions about managing a business’ presence on Facebook is managing with duplicate profiles, accounts that were set-up incorrectly, or unclaimed pages. This article will address the difference between Facebook personal profiles and pages, unclaimed pages, and merging duplicate accounts. Personal Profiles vs. Pages A Facebook personal … Continue reading 3 Things You Need to Know About Facebook Pages
Elliot SimmondsAugust 13, 2015 Talking About Yourself On Social Media: For those of you with a social media account, take a minute to think back through your recent posts. The majority of you will find that most posts are in some way related to you – to what you’re doing, what’s happening in your life, … Continue reading Talking About Yourself On Social Media
Rick GoodmanAugust 13, 2015 The great promise of social media is that it allows us to connect with people even at a distance; you don’t have to be in the same room with someone or even on the same continent to strike up a conversation on Facebook, or to share with them your point of … Continue reading How Periscope Can Transform Your Thinking About Social Engagement
Katie StowAugust 12, 2015 My dad can be best described as ‘old school’. He’s not the most technology-savvy individual. He has been known to once or twice ‘lose the interweb’ – by minimizing a page – and scares himself with an accidental selfie on a regular basis. However, his most memorable digital blunder happened when … Continue reading 5 Things You Need to Know About Social Media So You Won’t Look Stupid in Front of the Interns
Christine MarinoAugust 10, 2015 Onboarding isn’t a luxury. Successful employees go through comprehensive orientation and socialization and it shows in their successful integration into the company. Developing and sustaining a simple and intuitive employee onboarding program is vital to not only the success of your team, but the productivity and longevity of your employees. With all … Continue reading 7 Need-To-Know Facts About Employee Onboarding
Brian HughesAugust 9, 2015 Does it feel like no matter how hard you try your business just isn’t getting the traction you expected from social media? Sure, maybe you’ve amassed a few thousand followers and your posts regularly get favorited or re-tweeted, but brand recognition hasn’t improved and sales are still stagnant. Or maybe sales … Continue reading 3 Things Your Business is (Still) Getting Wrong About Social Media
Contributor Sahil Jain shares more questions and answers about how best to utilize the platform. Don’t miss these important tips on bidding, targeting and choosing between ad products. Sahil Jain on August 7, 2015 Evan Lorne / Shutterstock.com In Part 1 of this series, I shared questions and answers about targeting and creative on LinkedIn. … Continue reading Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 2
