Dan ShewanSeptember 4, 2015 Last month felt a little like April 1 when Google announced it was becoming part of Alphabet, Inc., a new umbrella company that will encompass Google’s existing operations as part of a new organizational structure. You’ve probably already noticed the transition to the new-look Google logo, which aligns more closely with … Continue reading Everything You Need to Know About the Google/Alphabet Move
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It’s All About The Leads [Infographic]
Louis FoongAugust 28, 2015 Much like how the Nature vs. Nurture argument in scientific circles has evolved into an acceptance that both sides play a role, both quality and quantity are important when it comes to lead generation and management. You may have a stable full of leads but may not be nurturing them properly, … Continue reading It’s All About The Leads [Infographic]
The Top 5 Complaints About Outsourcing Web Design (and How to Fix Them)
Rick WhittingtonAugust 28, 2015 Are you outsourcing your web design but find out your design firm doesn’t meet your expectations? Are you hesitant to take the leap? Avoid issues with your designer by… Outsourcing web design work allows you to put this important job into the hands of an expert, freeing you to do what … Continue reading The Top 5 Complaints About Outsourcing Web Design (and How to Fix Them)
EMV Payment Cards: What SMBs Need to Know About the New Technology and Liabilities
Megan ConleyAugust 25, 2015 A major change is coming to the way retailers process credit cards — yet less than one-fifth of businesses are prepared. Over the past few months, banks have begun replacing traditional magnetic strip payment cards with new cards containing a more secure EMV payment chip — named by Europay, MasterCard and … Continue reading EMV Payment Cards: What SMBs Need to Know About the New Technology and Liabilities
10 Mind Boggling Stats About Mobile Ecommerce (Infographic)
Jomer GregorioAugust 24, 2015 Undoubtedly, mobile has been a tremendous digital force in this modern world in terms of communication and looking for information from the web. Consumers are using their smartphones and mobile devices to research more details about a brand, product or services before commiting their money and make a purchase. But consumers … Continue reading 10 Mind Boggling Stats About Mobile Ecommerce (Infographic)
What Pen Pal Letters Can Teach Us About Email Marketing
Natalie DenyseAugust 21, 2015 In today’s world of social media updates and text messages, pen pal letters can seem like a relic from the past. But for me, few things beat the excitement of receiving a personal letter from a friend when I was a kid. I was constantly keeping my eye on the mailbox, … Continue reading What Pen Pal Letters Can Teach Us About Email Marketing
What Pop Sensation Taylor Swift Can Teach You About Running A Successful Blog
Lori SoardAugust 20, 2015 Love her or hate her, one thing is certain, you’ve probably heard of Taylor Swift and know she is a country singer/songwriter. There are many reasons for Swift’s meteoric rise to success, including songs that speak to youth and some powerful musicians who’ve helped her along the way. Swift was the … Continue reading What Pop Sensation Taylor Swift Can Teach You About Running A Successful Blog
How To Blog About Technology – Without Putting Your Audience To Sleep
Jessica MehringAugust 20, 2015 When it comes to content marketing, technology companies and technical service companies often struggle with two things: They don’t blog at all because they don’t think it’s effective. Their more technical employees and partners do the writing…and it’s not effective. A blog can be a very effective marketing tool for any … Continue reading How To Blog About Technology – Without Putting Your Audience To Sleep
Three Uncomfortable Lessons About Criticism I Learned From Publishing My Book
Mars DorianAugust 19, 2015 I have a new baby. It’s about two months old, has a compelling name and is loved by me, my family, and close friends. Of course I’m talking about the new sci-fi novel: Fear The Liberator: A Space Opera Novel. I self-published on Amazon. I worked sweats and fears on that … Continue reading Three Uncomfortable Lessons About Criticism I Learned From Publishing My Book
Top 10 FAQ’s About Instagram For Business
Sahail AshrafAugust 18, 2015 Instagram has become a real powerhouse when it comes to small business marketing, and it is clear that many of these small companies are taking it on with gusto. But reluctance is still there, fuelled by a general lack of knowledge and understanding. Most small businesses still have question about the … Continue reading Top 10 FAQ’s About Instagram For Business