Tag Archives: 2016

The Internet Red Carpet: Your Business and Digital Marketing in 2016

Olatunde AdedejiOctober 27, 2015 The success of modern day business is hinged on a well thought-out digital marketing strategy. Having a deep understanding of business environment coupled with effective implementation of marketing tactics is essential for business growth.  According to Google, companies using digital marketing strategies have 2.8 times better revenue growth expectancy. Presently, there … Continue reading The Internet Red Carpet: Your Business and Digital Marketing in 2016

Account-Based Marketing: Five Reasons to Start Now for 2016

Kelly J. WaffleOctober 5, 2015 Taking ABM from Theory to Practice Takes Time I have been reading a lot of articles recently about the popularity and proven results of Account-Based Marketing (ABM). In fact, according to SiriusDecisions’ 2015 State of Account-Based Marketing (ABM) Study, more than 90% consider it a “must-have” tactic. However, few of … Continue reading Account-Based Marketing: Five Reasons to Start Now for 2016