Adam Fridman December 26, 2014 Many companies embrace the changing over of the New Year as an opportunity to reflect on their achievements, highlight their weaknesses, and plan for the next 365 days. Digital marketing trends are no different and require a heavy dose of tracking, monitoring, and insightful analyzing. Here’s a look at … Continue reading How Can 2014 Digital Marketing Trends Inform Your 2015 Marketing Strategy?
Search marketing is a critical component of any digital strategy, so don’t miss our highest-trafficked columns published this year. Pamela Parker on December 24, 2014 Sure, we’ve got an entire site focused on Search Engine Marketing, but all digital marketers — not just search-specific professionals — could benefit from a greater understanding of search … Continue reading The Best Of Marketing Land’s Search Marketing Columns For 2014
What marketing strategies piqued our readers’ interests this year? Read on for the highest-trafficked columns. Pamela Parker on December 24, 2014 Tactical tips are well and good for folks with their boots on the ground, but CMOs and other marketing leaders need to think more strategically about how to deploy their resources. That’s … Continue reading 10 Most Popular Marketing Strategies Columns For 2014
By Sifiso Mazibuko December 24, 2014 It can certainly be argued that 2014 is the year that social media truly came of age. As Facebook continually tinkers with its ever-mysterious Newsfeed algorithm, Snapchat captures ever more dodgy micro videos of prepubescent tweens and teens all over the US and Western Europe and Instagram’s … Continue reading 8 social media winners and losers for 2014
by Aaron Goldman, December 17, 204 Google just released its “Year In Search” review that looks at the most popular keyword queries for 2014. As always, the top chartsprovide good insight into what captured our hearts and minds this past year. Beyond just commentary on the state of our society, these trends can be instructive … Continue reading Five SEM Lessons From The Top 10 Searches Of 2014
Jay Tucker December 8, 2014 Have you ever spent hours, days, or even weeks trying to plan that perfect social media campaign? If so, you are by no means alone! The amount of people marketing directly to consumers on social media has gone up exponentially over the past year, and rightfully so. Over 1.3 … Continue reading The Top 10 Facebook Campaigns of 2014
Linda Dessau December 5, 2014 In early October, Social Fresh published their list of the top business blogs of 2014. If you’re looking to start or improve your own business blog in 2015, take the time to visit each of these blogs to learn from their examples. What I found even more instructive … Continue reading Three Keys To Effective Business Blogging – Lessons From The Top Business Blogs Of 2014
Eric Hammis December 3, 2014 With the end of the 2014 year approaching, we figured it’s a good time to take a quick look back at the year and point out some of the changes and trends in digital marketing. It’s difficult to predict how the landscape of digital marketing it going to shift, and … Continue reading 3 Big Digital Marketing Trends We Saw In 2014
By James Kosur, Published November 13, 2014 If you are hoping to land a deeply discounted HDTV, Beats by Dre headphone, or even an iPad Air 2, you might want to head out on Thanksgiving day and Black Friday. Walmart, Best Buy, Target, and Meijer are offering some of the best in class electronics … Continue reading Best 2014 Black Friday Ads For Electronics
By Nischala Murthy Kaushik, Published November 8, 2014 As a marketing professional, creating and executing integrated social strategies for business is a core part of my work responsibilities, and hence I am always looking for latest, interesting, insightful and comprehensive content on Social Media data. I came across one recently, and found it worthy of … Continue reading Social Media In 2014 : Facts, Figures And Findings
