Hi, Welcome Welcome back The first in a series of articles looking at how text and visual genAI tools will become a critical part of the marketer’s tool-kit. Lisa Peyton on September 11, 2023 I attended an amazing workshop over the weekend on AI and the future of creativity and once again had a “‘HOLY … Continue reading The rise of generative AI: A marketer’s guide to textual and visual AI content
How Owning a Digital Agency Helps with Paying Less Taxes Adam Torkildson / Sep 7, 2023 The world of digital agencies is dynamic and ever-evolving. And in 2023, many agency owners are tightening their belts and battening down the hatches as a recession looms. As the owner of such an agency, you can leverage … Continue reading How Owning a Digital Agency Helps with Paying Less Taxes
Social Media Management: Small Businesses Can Effectively Manage Time Online Calendar / Sep 8, 2023 An effective social media marketing campaign is imperative to any small business’s near and long-term success. Today, more than ever before, social media has become one of the most vital tools for communicating with consumer audiences. For any small … Continue reading Social Media Management: Small Businesses Can Effectively Manage Time Online
By Kathleen Davis September 10, 2023 For a lot of people, negotiation feels awkward. But the old adage is true: You don’t get what you don’t ask for. Luckily, like most things, negotiation gets easier the more times you do it. And the good news is that even if you don’t get everything you … Continue reading How to negotiate for anything at work
SMBs Path to Digitization: How Can Technology Solutions Providers Help? Byron Fernandez / Sep 8, 2023 The benefits of digitalizing are significant for businesses. But did you know that only close to half of the Association of Southeast Asian Nations (ASEAN) small to medium-sized businesses (SMBs), estimated to be about 70 million, have digitalized … Continue reading SMBs Path to Digitization: How Can Technology Solutions Providers Help?
The key elements of collaboration in customer journey operations and how they contribute to improved customer experiences. Greg Kihlstrom on September 7, 2023 Creating a great customer experience is a top priority for most brands because customers value the entire journey, not just the products or services they purchase. However, delivering on this promise is … Continue reading Collaboration across people, processes, data and platforms: Successful customer journey operations
Google’s Enhanced Ad Privacy tech lets websites serve ads based on your browser history – unless you manually disable it. Nicola Agius on September 8, 2023 Google has slowly been rolling out its Enhanced Ad Privacy functionality in Chrome. This technology allows websites to serve ads based on your browser history — unless you manually … Continue reading Google is rolling out Topics-based tracking for Chrome
HubSpot and Salesforce weren’t the only companies with new AI implementations this week. Here’s a roundup of the others. Constantine von Hoffman on September 8, 2023 The week’s AI news started with a bang as both HubSpot and Salesforce rolled out new implementations. They were followed by Amazon adding AI to its Thursday NFL games … Continue reading This week’s AI-powered martech releases
By Associated Press September 08, 2023 WASHINGTON (AP) — The IRS announced on Friday it is launching an effort to aggressively pursue 1,600 millionaires and 75 large business partnerships that owe hundreds of millions of dollars in past due taxes. IRS Commissioner Daniel Werfel said that with a boost in federal funding and the … Continue reading The IRS is going after tax-dodging millionaires—with help from AI
Hope you like getting clothes: 70% of shoppers say they will be giving apparel this holiday season, Constantine von Hoffman on September 8, 2023 The holiday shopping season is already upon us and brick-and-mortar stores should be nervous. While 81% of consumers said they prefer shopping in-store, that’s only 9% more than said they prefer … Continue reading Online close to edging out physical stores for holiday buying
