Daily Archives: April 10, 2018

Content Autopsy: It’s Time to Decentralize Your Content Strategy

By Mark Gadala-Maria March 27th, 2018     For years, a company’s content strategy has for long revolved around its own blog. But, the rapid evolution of social networks and mobile delivery methods (like AMP) have made it necessary to decentralize a company’s content strategy. As 2017 wraps up, it’s becoming clearer and more evident … Continue reading Content Autopsy: It’s Time to Decentralize Your Content Strategy

Google Starts Rolling Out Mobile-First Search Index

Google Starts Rolling Out Mobile-First Search Index by Laurie Sullivan  @lauriesullivan, March 26, 2018 Google on Monday announced the company has begun to notify more websites of the migration to mobile-first indexing, which means the search giant will predominantly rely on the mobile version of the content for indexing and ranking in search query results. … Continue reading Google Starts Rolling Out Mobile-First Search Index

5 Free Automation Tools for WordPress to Improve Your Online Marketing

Syed Balkhi — March 26, 2018 Follow @SyedBalkhi — March 26, 2018 Wouldn’t it be great if you could automate tedious marketing tasks and save your valuable time? By using the right automation tools, you can avoid boring repetitive tasks while spending more time on what matters to your business. Now don’t worry if you’re … Continue reading 5 Free Automation Tools for WordPress to Improve Your Online Marketing

Succession Planning: The 2 Most Important Elements For Success

Darleen DeRosa — March 26, 2018 Follow @onpoint_llc — March 26, 2018 Having a pipeline of high-potential employees who can step up to different leadership positions in your company will have a significant impact on the long-term success of your business. For example, as noted in research by CEB/Gartner, “only 1 in 7 high performers … Continue reading Succession Planning: The 2 Most Important Elements For Success