Daily Archives: October 2, 2017

Transcend the Usual, Redefine Risk Management

Daniel Burrus — September 26, 2017 Follow @DanielBurrus — September 26, 2017 One of the central principles of the Anticipatory Organization model is to move beyond the idea of mere competition. By that, I mean going past the idea of measuring your organization’s success and performance against others. Instead, set your own standards through transformational … Continue reading Transcend the Usual, Redefine Risk Management →

A Critical Leadership Skill: Managing a Remote Workforce

Leadership Lessons

Sue Bingham — September 26, 2017 Follow @suenhpwp — September 26, 2017 Felix_Broennimann / Pixabay The 9-to-5 workweek in the office is quickly becoming obsolete. Remote workers are more common, but some companies aren’t embracing the trend. Early in 2017, IBM announced that all remote workers would now have to work in one of its … Continue reading A Critical Leadership Skill: Managing a Remote Workforce →

A Beginner’s Guide: How to Organize Facebook Ad Campaigns

Facebook Advertisement

Amy Campbell — September 26, 2017 — September 26, 2017 If you’re new to paid social media advertising, think of Facebook ads as the ideal place to get started — they’re inexpensive, low-pressure, and require a minimal time commitment. But at first glance, Facebook Ad Manager may seem complicated and even intimidating. To help you … Continue reading A Beginner’s Guide: How to Organize Facebook Ad Campaigns →

Backfill Your Corporate History onto Your Blog for Google

Blogging Lessons

Chris Abraham — September 26, 2017 Follow @chrisabraham — September 26, 2017 Pixabay You won’t confuse your visitors or piss off Google Search if you start posting historical newsletters, news items, press releases, product launches, and blog posts — as long as you’re honest. Take advantage of the fact that most modern content management and … Continue reading Backfill Your Corporate History onto Your Blog for Google →

5 Best Practices for Website Redesign Success

Web Design Guidelines

Ashley Hill — September 26, 2017 — September 26, 2017 vanmarciano / Pixabay Having been designing and developing websites since 1999, I’ve learned a few best practices that apply to any kind of website project. It doesn’t matter if you’re just making a few tweaks to a website, or redoing the entire thing. The content … Continue reading 5 Best Practices for Website Redesign Success →

The PPC challenge of selling manufacturing capability vs. stock products

PPC Marketing

Google AdWords is a powerful advertising platform, but it can be tricky for companies whose products and services aren’t so clearly defined. Columnist Dianna Huff shares how she overcame this problem and got results for a small manufacturing client. Dianna Huff on September 26, 2017 While running a successful advertising campaign can be complex … Continue reading The PPC challenge of selling manufacturing capability vs. stock products →

SEO Benefits Of The Progressive Web App

SEO Checklist

By IanNaylor| September 26th, 2017 The app developing world are faced with a problem when it comes to app visibility in the marketplace. Luckily, Progressive Web Applications have come to save the day, and there are hidden SEO benefits by adopting this method as well. Let’s take a look at PWA’s and how they can … Continue reading SEO Benefits Of The Progressive Web App →

Resign with Class and Hold Your Head High

Career Development

Beata Staszkow — September 26, 2017 — September 26, 2017 stevepb / Pixabay There comes a time when it is time to move on from your current position to embrace a new challenge. The reasons could be you hate your job and your boss, or it could be you have found something you feel is … Continue reading Resign with Class and Hold Your Head High →