Category Archives: Banking

Credit Cards Nightmare

  Credit cards nightmare in simple words, without overwhelming readers with strange banking terms they cannot understand, read and enjoy. Customer Acquisition Process Banks and Financial Institutions are in race to get you enrolled into their Credit Cards programs, marketing departments collect phone numbers, and people names, sales team do the targeting to enroll you … Continue reading Credit Cards Nightmare

Understanding Retail Banking Incentive Programs

by Ben Bradley March 27, 2016 Follow @b_bradleyMarch 27, 2016 The retail banking sector is under pressure – increased regulatory compliance costs, changing consumer behavior driven primarily by technology and competition coming from new and non-traditional sources (players like PayPal, Dwolla and Google Wallet). Important factors for successfully competing within this environment are customer loyalty, … Continue reading Understanding Retail Banking Incentive Programs

How To Effecitvely Market Financial Services To Millennials

Patrick SitkinsMay 12, 2015 Millenials represent a unique generation and specific challenges when it comes to marketing financial services. Many label this group of young adults as irresponsible, especially when it comes to professional financial services. So how do you get the attention of an entire demographic of people who don’t seem to care about … Continue reading How To Effecitvely Market Financial Services To Millennials