Google’s John Mueller: One Seasonal URL Would Collect Links All Year by Laurie Sullivan , Staff Writer @lauriesullivan, November 16, 2018 Seasonal landing pages come and go, but reposting old versions of a holiday landing page on a brand’s website could disrupt ranking of that page and the site in Google’s search engine. Google Senior Webmaster … Continue reading Google’s John Mueller: One Seasonal URL Would Collect Links All Year
Tag Archives: Year
Survey: Majority of consumers will spend 75% of holiday budgets online this year
But stores are driving an increasing percentage of online buying. Greg Sterling on November 13, 2018 It looks like it’s going to be another great holiday for Amazon. Numerous surveys suggest that the e-commerce giant will be a primary beneficiary of increased online shopping this year. But the data also show consumer shopping is … Continue reading Survey: Majority of consumers will spend 75% of holiday budgets online this year
The Last Year of the Kow: Some Minor Complications in the Chik-fil-A Story
Dave Sutton — October 9, 2018 — October 9, 2018 I’ve written before about Chik-fil-A’s transition from its neat-and-tidy “Eat Mor Chikin” campaign to a more diffuse customer-focused approach. Though successful in some important respects, its new consumer value strategy has turned out to be something of a Pandora’s box, with the fast food behemoth … Continue reading The Last Year of the Kow: Some Minor Complications in the Chik-fil-A Story
5 Common Issues in the First Year of Business and How to Avoid Them
Chris Smith — October 8, 2018 Follow @officialsilb — October 8, 2018 It’s no news to any entrepreneur that the first year of business is a tough one. Navigating the ups and downs of being a business owner can be difficult but also incredibly rewarding. With the 5.7 million SMEs that exist in the UK, … Continue reading 5 Common Issues in the First Year of Business and How to Avoid Them
5 Reasons To Prepare Now For The Year 2020 With Buyer Insights
Tony Zambito — October 5, 2018 Follow @tonyzambito — October 5, 2018 The year 2020 beckons on the horizon. A pivotal year for organizations as the rapid evolution of a customer-centric world calls for new approaches and new forms of interactions. While one eye will be on succeeding in 2019, forward-thinking leaders will have another … Continue reading 5 Reasons To Prepare Now For The Year 2020 With Buyer Insights
Email marketing turned 40 this year. Now what?
Even the first email marketing message, however spammy, achieved astounding results. Contributor Kyle Henderick explains how far we’ve come since then and where we’re headed. Kyle Henderick on August 27, 2018 Earlier this year marked the 40th anniversary of the first mass marketing email. On May 3, 1978, a marketer for Digital Equipment Corporation … Continue reading Email marketing turned 40 this year. Now what?
Freelance Gigs: How to Find Freelance Work This Year
Kaitlin Westbrook — July 12, 2018 Follow @kaitwarren — July 12, 2018 What are freelance gigs? “Freelance gigs” may be interpreted differently by different people. Basically, a freelance opportunity is contract work done for clients or businesses. Freelance gigs allow professionals to complete various projects short-term, which in turn allows many people to control their … Continue reading Freelance Gigs: How to Find Freelance Work This Year
The Affiliate Marketing Playbook To Skyrocket Your Commissions This Year
Jyoti Agrawal — June 20, 2018 — June 20, 2018 The ultimate internet marketing dream – sit by the beach somewhere on a remote island sipping a margarita while wads of cash are credited to your bank account, aka passive income. It’s a beautiful dream, but I’m sure you’ve finally figured out that passive income … Continue reading The Affiliate Marketing Playbook To Skyrocket Your Commissions This Year
How to Provide and Get Value Through Email Marketing All Year Long
Ben Duchesney — June 15, 2018 — June 15, 2018 The friends you’re willing to help are the same ones that help you. You can think about email marketing in the same way you think of the give and take between friends. The more value you give to the relationship, the more value you’ll get … Continue reading How to Provide and Get Value Through Email Marketing All Year Long
3 Easy, Time-Saving Steps to Market Your Seasonal Business All Year
Stephanie French — June 12, 2018 — June 12, 2018 Have you ever received an email you didn’t recognize and thought “I didn’t sign up for this! How did they get my email?” This is a common reaction from contacts that haven’t heard from a business in months, even though they legitimately signed up to … Continue reading 3 Easy, Time-Saving Steps to Market Your Seasonal Business All Year