Tag Archives: Year

One year later: How AMP for Gmail can help marketers improve engagement

We can use the carousel to highlight products, live real-time feeds and interactive forms to be more creative with email; but be sure to A/B test to measure their value for each campaign. Kyle Henderick on July 5, 2019 Gmail turned 15 earlier this year — and with it, the Accelerated Mobile Pages (AMP) feature … Continue reading One year later: How AMP for Gmail can help marketers improve engagement →

The glass was half full at Cannes this year: 3 trends on everyone’s lips

Management Excellence

From the expanding and complicated regulatory landscape to OTT and streaming’s effect on broadcast advertising, this year’s Cannes ushered in a renewed sense of urgency and purpose. Dallas Lawrence on June 27, 2019 The biggest global gathering of advertising industry professionals wrapped up this past weekend as the major players that drive the half trillion … Continue reading The glass was half full at Cannes this year: 3 trends on everyone’s lips →

How Startup Founders Survive the First Year Without a Paycheck

Startup Success

Peter Daisyme — May 6, 2019 — May 6, 2019 Free-Photos / Pixabay For most startup founders, it takes a while for the business to become profitable enough to pull out a substantial paycheck – enough to live on, that is. But in the meantime, what do these entrepreneurs do to pay the bills and … Continue reading How Startup Founders Survive the First Year Without a Paycheck →

Building a marketing operations team from scratch, one year in

Marketing Trends

Cisco Meraki’s marketing ops lead shared the steps she’s taken during the past year to hire the right talent for her team and design effective processes. Amy Gesenhues on April 5, 2019 SAN JOSE, CA — Rachel Beck had led Cisco Meraki’s demand gen team for just over a year when she was named … Continue reading Building a marketing operations team from scratch, one year in →

Creative Blog Topics for Every Month of the Year

Blogging Tips

Sarah Voigtman — February 3, 2019 — February 3, 2019 Free-Photos / Pixabay As a business owner, you might understand the importance of running a regular blog, but the reality of doing so can feel more like running a never-ending marathon. Coming up with fresh blog ideas is one of the most common roadblocks for … Continue reading Creative Blog Topics for Every Month of the Year →

Make More Money for Your Business this Year by Taking a Page out of Marie Kondo’s Book

Business Development

Susan Friesen — January 29, 2019 Follow @eVisionMedia — January 29, 2019 It’s the beginning of the year and time to visit the organization of your business. In this episode I have a very informative chat with Strategic Business Advisor and Planner Pamela Chatry. Thanks to Marie Kondo suddenly making organizing and decluttering in vogue, … Continue reading Make More Money for Your Business this Year by Taking a Page out of Marie Kondo’s Book →

9 Ways to Stick to Your Business Resolutions This Year

Year Resolutions

Meredith Wood — January 25, 2019 Follow @fundera — January 25, 2019 Free-Photos / Pixabay It’s the beginning of a new year, which means many of us are making—and often quickly breaking—New Year’s resolutions. The small business owners among us are also making resolutions on how to conduct themselves and their businesses more efficiently over … Continue reading 9 Ways to Stick to Your Business Resolutions This Year →

New Year, New Career?

Career Development

Brian Devane — January 11, 2019 — January 11, 2019 The New Year nearly always brings thoughts of finding a new job or creating a new challenge or opportunity. We reflect on the year previous and go about setting New Year’s resolutions. Many resolutions revolve around getting fit, reducing alcohol consumption and saving money more … Continue reading New Year, New Career? →

New Year, New Ecommerce Strategy

eCommerce Strategies

Jared Ronski — January 9, 2019 Follow @jaredronski — January 9, 2019 With the New Year behind us and a new year in front of us, it’s time to look at ways to improve the ecommerce experience for consumers. If 2018 taught us anything, it’s that mobile and omnichannel are table stakes for merchants looking … Continue reading New Year, New Ecommerce Strategy →

Here’s how marketers get motivated for the new year

Marketing Guide

Analyze your numbers, goals, strategies and tactics because it’s important to document why you succeeded or failed in order to find improvements in 2019. Ryan Phelan on January 7, 2019 Welcome back! The holiday crush is over, and 2018 is behind us. You’re at your desk, the year is less than a month old, … Continue reading Here’s how marketers get motivated for the new year →