Tag Archives: Welcome

A Welcome Email Can Improve Your Overall CTRs If You Do the Following

Ali Faagba December 10, 2020 Email open rates and click-through rates are witnessing a steady decline, recent research from Campaign Monitor has found. While more than enough has been said about using a welcome email to build rapport, and about timeliness, and about subject lines, we seldom talk about what subscribers are looking for in … Continue reading A Welcome Email Can Improve Your Overall CTRs If You Do the Following

Welcome to the next era of social media marketing

The first installment in Marketing Land’s series looking at how paid social marketing is evolving as user growth slows and social commerce explodes. Amy Gesenhues on June 24, 2019  At this year’s F8 Developer’s Conference, Facebook CEO Mark Zuckerberg stood on stage and announced, “The future is private.” It was a bold statement coming from … Continue reading Welcome to the next era of social media marketing

3 Must-Have Emails for a Winning Welcome Sequence

Nicole Blanckenberg — April 4, 2019 Follow @https://twitter.com/NicoleBlancken — April 4, 2019 When a person joins your email list, it’s a short way of saying “I’m here, I like what you’re selling and something has piqued my interest.” Naturally, what comes next is both glaringly obvious yet underrated – a welcome email. Call it a … Continue reading 3 Must-Have Emails for a Winning Welcome Sequence