Tag Archives: Welcome

Welcome emails have best click-to-open and first purchase rates

Emails triggered by price cuts and back-in-stock have 25% first purchases rate. Constantine von Hoffman on August 15, 2022 Welcome emails and those triggered by inventory changes have the best click-to-open and first purchase conversion rates, according to a new study.  Email campaigns triggered by price cut and back in stock notices resulted in first … Continue reading Welcome emails have best click-to-open and first purchase rates

A Welcome Email Can Improve Your Overall CTRs If You Do the Following

Ali Faagba December 10, 2020 Email open rates and click-through rates are witnessing a steady decline, recent research from Campaign Monitor has found. While more than enough has been said about using a welcome email to build rapport, and about timeliness, and about subject lines, we seldom talk about what subscribers are looking for in … Continue reading A Welcome Email Can Improve Your Overall CTRs If You Do the Following