How to become a nimbler, smarter, more successful PPC marketer Ginny Marvin on June 23, 2020 Artificial intelligence, machine learning, deep learning, neural networks. These are all part of the digital advertiser’s lexicon now as the algorithms power so much of the tactical mechanics of our campaigns. The purpose? To serve that ad combination on … Continue reading Welcome to the Predictive Marketing Era
Tag Archives: Welcome
Welcome to the Future of Work
Eric Termuende — April 9, 2020 The future of work was supposed to be something that was always coming but never arrived. Thought leaders and experts would talk about the ‘future of work’ as a concept – nothing more than a device to help us better prepare to leap into the next chapter of our … Continue reading Welcome to the Future of Work
How to Create a Truly Effective Welcome Email
Christine Telyan — February 28, 2020 First impressions matter. Research tells us that when we meet somebody for the first time, we make snap judgements about them in just seven seconds. That first instance is likely to set the tone for any future interaction. And this is no less true for business. Getting off on … Continue reading How to Create a Truly Effective Welcome Email
How to Create a Welcome Series For New Subscribers
Ashley Hill — November 8, 2019 You’ve already done the hard work: You built a stellar landing page with a killer call-to-action, your blog entries are informative, enticing, and even fun to read, and your marketing to bring new leads to see these things are working, and you’ve got new subscribers. So what’s the next … Continue reading How to Create a Welcome Series For New Subscribers
Welcome to the next era of social media marketing
The first installment in Marketing Land’s series looking at how paid social marketing is evolving as user growth slows and social commerce explodes. Amy Gesenhues on June 24, 2019 At this year’s F8 Developer’s Conference, Facebook CEO Mark Zuckerberg stood on stage and announced, “The future is private.” It was a bold statement coming from … Continue reading Welcome to the next era of social media marketing
3 Must-Have Emails for a Winning Welcome Sequence
Nicole Blanckenberg — April 4, 2019 Follow @https://twitter.com/NicoleBlancken — April 4, 2019 When a person joins your email list, it’s a short way of saying “I’m here, I like what you’re selling and something has piqued my interest.” Naturally, what comes next is both glaringly obvious yet underrated – a welcome email. Call it a … Continue reading 3 Must-Have Emails for a Winning Welcome Sequence
3 Tips to Create a Welcome Email That Converts
Jared Atchison — February 28, 2019 — February 28, 2019 When someone hands over their email address in exchange to receive information from you, your job is hardly done. Of course it’s important that they opt-in to your offer, but you have to make sure to follow up afterwards to keep in touch, and the … Continue reading 3 Tips to Create a Welcome Email That Converts
How to Build An Effective Email Welcome Sequence For Your Ecommerce Brand
Ryan Turner — November 15, 2018 Follow @3prime — November 15, 2018 MabelAmber / Pixabay For business owner and email marketers, establishing a vibrant and effective Welcome Series is an essential first step in attracting and keeping customers. You never get a second chance to make a first impression, after all, and having an engaging … Continue reading How to Build An Effective Email Welcome Sequence For Your Ecommerce Brand
The Growing Importance of Welcome Emails [Infographic]
Stacey Rudolph — November 1, 2018 — November 1, 2018 Didn’t think welcome emails are important? Think again. According to Invespcro, welcome emails are so important that they result in four times more open rates and five times more clicks. Clearly, welcome emails are critical messages sent to your subscribers to usher them to your … Continue reading The Growing Importance of Welcome Emails [Infographic]
3 Things to Include in Your Welcome Email for New Subscribers
Choncé Maddox — March 29, 2018 — March 29, 2018 rawpixel / Pixabay Establishing an email list is a great way to grow your business from a marketing perspective. Your email list serves as your own built-in list of fans and potential soon-to-be customers. Some marketers have trouble not only building their list but keeping … Continue reading 3 Things to Include in Your Welcome Email for New Subscribers
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