Kristen Hicks — February 1, 2017 Follow @atxcopywriter— February 1, 2017 You already made a big investment in website design. You feel like you tackled that project and got it done. But be honest: It’s been a few years now, hasn’t it? Good web design isn’t something you can invest in once and be done. … Continue reading 4 Metrics Telling You It’s Time for a Website Redesign
Jeremy Durant — January 31, 2017 Follow @BopDesignSD— January 31, 2017 When it comes to B2B marketing, a professional website is a necessary investment. You want the digital face of your firm to be professional, credible, and authoritative. Many firms that we work with want to maximize the ROI of their investment in their new … Continue reading Maximize ROI: How to Promote Your B2B Website
Angela Hausman, PhD — January 31, 2017 Follow @MarketingLetter— January 31, 2017 A website is a great starting point and an important centerpiece of your digital marketing efforts, but you really need more than a website to optimize market performance. Why you need more than a website Here are 4 reasons: SEO Build relationships with … Continue reading More Than a Website: Digital Marketing
Payman Taei — January 30, 2017 Follow @paymantaei— January 30, 2017 Visual content has always been relevant in marketing, but it’s quickly begun gaining more steam. This is probably because the average human’s attention span is now less than a goldfish’s, and visual content can catch a viewer’s attention quicker—and keep it longer—than written content. … Continue reading 10 Ways to Effectively Use Visuals on Your Website
Aashish Sharma — January 27, 2017 Follow @ineedseo— January 27, 2017 Search Engine Optimization (SEO) is the process of making your website more visible to your intended traffic base. For your website to rank well on the top search engines, you must have the best SEO practices. Google is by far the leading search engine … Continue reading Top 5 Actionable SEO Guide For Your Website in 2017
Michael Bellina — January 25, 2017 Follow @MigmanMedia— January 25, 2017 Every year someone comes out with an article about design trends. They write about colors and layout. They are all fine and some are even useful. Rather than redesigning your site year after year, I decided to give you my style trends that will … Continue reading 5 Website Design Trends That Will Never Go Out of Style
Julie Chomiak — January 24, 2017 — January 24, 2017 Keeping a small business in motion is a full-time job. Small business owners know that their jobs are nonstop and can require 24/7 attention. However, once a business is up and running, it’s useful to consider what the next step should be. Having a professional … Continue reading How to Build a Website When You’re Busy Running a Business
Columnist Janet Driscoll Miller outlines the steps you should take pre-launch and post-launch to ensure a smooth transition to a new website. Janet Driscoll Miller on January 20, 2017 So you’re going to redesign and relaunch your website. Congratulations! That’s certainly a major undertaking. But before your relaunch is live, you may want to … Continue reading Relaunching your website? Don’t forget an SEO audit!
Randy Milanovic — January 19, 2017 Follow @kayak360— January 19, 2017 It’s one of the very first and most common questions we get, especially from those looking at the monthly subscription fee for HubSpot Marketing software when they are used to WordPress or another free or low cost platform. A CMS decision is never as … Continue reading Should I Choose WordPress or HubSpot for my Website?
Jeremy Durant — January 18, 2017 Follow @BopDesignSD— January 18, 2017 A strong B2B website does a lot of things: builds credibility, acts as the digital face of a brand, communicates a firm’s value propositions, educates potential clients, and engages current clients. It should also be a lead generation tool (often this is the most … Continue reading Is Your Website Generating Leads or Duds?
