Jeanette RussellNovember 1, 2015 Imagine there is a new, hit show on TV. You’ve vaguely heard about it, but you haven’t seen it yet and you’re not sure if you will. One day, you’re in line at the bank and the person in front of you is raving about how talented the leading actress is. … Continue reading 3 Unique Ways Your Current Donors Can Help You Acquire New Donors With Social Media
Susan SolovicNovember 1, 2015 Does your small business sell a product or service that needs to get in front of a larger audience, or find its way into more stores? Maybe you’re trying to sell it online right now, but you just aren’t connecting with customers. You’ve tried search engine optimization (SEO) and maybe even … Continue reading 3 Ways to Get Your Product in Stores and In Front of Buyers
Hellen OtiOctober 31, 2015 Effective Search Engine Optimization (SEO) strategies are often targeted towards increasing online visibility and ultimately increasing sales for an organization. Oftentimes, SEO strategies involve careful keyword analysis, trend discovery and an implementation plan that is aligned with the best practices to prevent penalization by search engines. While SEO professionals are essentially … Continue reading 3 Ways a CRM System Improves SEO Results
Jim BelosicOctober 31, 2015 Unless you’re a large brand that everyone has heard of, chances are you’re using social media to engage with and learn about your fans and potential customers. Contests and promotions remain a fun way for followers to interact with their favorite brands. After all, who doesn’t love winning a contest? I … Continue reading 9 Ways to Leverage the Data You Collect from Your Fans
Marc HummelOctober 30, 2015 Ecommerce sales could reach $ 2.5 billion this Cyber Monday, if the rate of increase of previous years stays roughly the same. That’s up from just $ 48 million in 2005, when the NRF first coined the phrase. As we said earlier this week, it’s OK if you’re a procrastinator, and … Continue reading 5 (Mostly) Fast Ways to Optimize Your Website for Holiday Shoppers
Sabel HarrisOctober 30, 2015 I started listening to a new podcast called Hidden Brain by NPR. It discusses and breakdowns the hidden intricacies of the human mind. The one I listened, that sparked this blog post, talked about motivations and how our brain feels when we are motivated. The interesting spin was that people generally … Continue reading 3 Ways to Motivate Top, Middle, and Bottom Performers
Azure CollierOctober 28, 2015 Was Pinterest a part of your holiday marketing plan last year? Even if you’re brand new to Pinterest, the holiday season is a great time to start. People use Pinterest to decide what to buy and how to celebrate during the holiday season. Making sure your business is visible could drive … Continue reading 4 Ways to Use Pinterest to Power Your Holiday Marketing
Clair Jones October 28, 2015 Sometimes it can feel like hackers are a mere relic of the ’90s: trench coat–donning, sunglass-toting nerds that navigate neon-lit cyber-realities. The truth is, hackers are real, and they’re a real danger to your business. Celebrities, multinational retailers, and social media websites have all fallen prey to their tactics. And … Continue reading 4 Ways Data Security Can Improve Your Small Business
Graham JonesOctober 28, 2015 There are five basic human senses – sight, smell, sound, taste, and touch. Yet the vast majority of the web only deals with sight and sound. What that means is that the other senses through which your website could gain engagement are being ignored. This is in spite of the fact … Continue reading 3 Ways to Make Your Website Trigger Sensations
Jerry LowOctober 28, 2015 A reliable web host keeps your site up and running (accessible to clients) consistently with minimal downtime; a bad host, on the other hand, can be detrimental to your success by capsizing traffic, not to mention your SEO ranking. As a smart business owner, you must be aware that even the … Continue reading 10 Ways to Protect Your Business from a Bad Web Host
