Paula ClaponFebruary 11, 2015 For a digital marketer, every day can be a game changer, as new developments in technology keep pushing the limits on how you can engage and interact with your always-connected target audience. 2015 is no exception – marketing strategies and tools are tested once more, with the ‘Internet Of Things’ setting … Continue reading 3 Key Digital Marketing Trends In 2015
Not familiar with Google Trends, or just don’t use it that often? Columnist Benjamin Spiegel shows us how to use this tool for obtaining localized keyword insights. Benjamin Spiegel on February 10, 2015 There is an incredible amount of information one can obtain from Google’s Trends tool. While the Google Keyword Planner is commonly used for keyword and … Continue reading The Google Trends Data Goldmine
Megan TotkaFebruary 5, 2015 No matter how small or “old fashioned” a small business is, it is vital that the owners stay informed of technology advancements because it impacts consumer behavior. A few of the technology trends to keep track of in the coming year, and beyond, include: Beacons. Remember when QR codes were the … Continue reading The Tech Trends To Follow In 2015
As an inbound marketer, I must be honest that I meet new web design trends with hesitation. The reason you ask? Simply because website design trends haven’t always had the best success in growing leads and customers (remember those sliders on almost every website’s homepage that were found annoying by visitors?). In 2014, however, web … Continue reading Website Design Trends: How to Stay Ahead of the Curve in 2015
Bob HutchinsJanuary 28, 2015 Consider yourself something of an expert in digital marketing? Think you already know SMM trends a year out? Then I’ve got a challenge for you. Take a look at Signal’s new infographic, “The 8 Biggest Digital Marketing Trends in 2015,” to see a list of advanced digital marketing trends that may … Continue reading 8 Advanced Trends In Social And Digital Marketing (Infographic)
Jomer GregorioJanuary 28, 2015 By this time, many businesses and digital marketers may have already realized that content marketing is not just some fad that you should do – because everyone else is doing it – but rather a very important strategic asset that will boost profitable results across all digital marketing channels. 2014 has … Continue reading 8 Content Marketing Trends to Watch Out for in 2015 (Infographic)
Kenneth GillettJanuary 26, 2015 It’s hard to believe that Facebook was only founded a decade ago. As marketers, it is sometimes hard to remember what our jobs were like before we consulted this pervasive social network on our computers and smart phones frequently. It’s almost like imagining a time before smart phones, and mobile devices haven’t … Continue reading 5 Predictions for Social Marketing Trends in 2015
Juan MendezJanuary 21, 2015 Are you ready to anticipate the future of social media marketing this 2015? Over the past couple of months, there have been some outstanding marketing announcements in the social media world. This recent news has certainly caused a social media twist and the main reason is the embracing of one particular … Continue reading 2015 Social Media Trends: One Marketing Tool To Rule Them All
Kenneth ChewJanuary 20, 2015 “What’s dangerous is to not evolve,” Amazon honcho Jeff Bezos once famously said. Yet for every Amazon success story, there have been a thousand other brands spectacularly imploding over e-Commerce’s storied 20 year history – however bright their star once shone. Backed by the likes of LVMH and Goldman Sachs, Boo.com … Continue reading 5 Key Trends Crucial to e-Commerce Success in 2015
David KigerJanuary 17, 2015 Getting a small business off the ground is challenging enough. Keeping up with every new trend, technological advance and social media tool can make anyone’s head spin. With that in mind, we scoured the Web for some expert analysis on factors for entrepreneurs to look for in 2015. Here’s a look … Continue reading 2015 Trends That Will Influence Small Businesses
