Alice Corner — May 4, 2020 mohamed_hassan / Pixabay Have you ever heard the phrase “show, don’t tell”? Well that phrase is the exact reason that YouTube is the secret to your branding success. Branding for small businesses revolves around two trains of thought. One is that your brand should be representative of who you … Continue reading YouTube is the Secret Branding Tool Your Small Business Needs
It’s one step closer to the podcast analytics advertisers have been waiting for. George Nguyen on May 5, 2020 Google has introduced Podcasts Manager, a new tool that provides podcast publishers with listening data such as minutes played, listening duration and other retention analytics, the company announced Tuesday. Podcasts Manager’s audience retention dashboard. Source: Google. … Continue reading Google’s new Podcasts Manager tool offers deeper data on listener behavior
Matthew Goulart — March 25, 2020 Google for some time now, has been one of the primary-leading search engines in the world, providing its users with not just spectacular results with an “almost-infinite-like” source of information at any users’ disposal. The massive growth of competition amongst businesses created a surefire strategy for Google to essentially … Continue reading Google Search Console: What Can Be Tracked With This Tool?
Albert Costill — March 7, 2020 You wake-up on a Monday morning only to have that sinking feeling in your gut. It’s not because you’re coming down with anything. It’s because you know that the upcoming week is going to be chaotic. And, once that hits you, you’re probably starting to question how you’re possibly … Continue reading 7 Ways to Accomplish More with a Calendar Tool
Julia Miashkova — February 16, 2020 Social media is the world’s largest database of marketing insights. It’s the place to be when measuring your market potential, shaping and managing your brand, building relationships with customers, improving your products and services, and then some. Social media is also crowded, to say the least. Handling it means … Continue reading Social Media Tool Free Trials: 20+ Awesome Tools You Can Try Before You Buy
The tool shows the total number of mentions, making it especially useful for brands managing a high volume of UGC. Taylor Peterson on January 23, 2020 Instagram Stories has a new tool in ‘Create’ mode, enabling users to view, stylize, and quickly feature @mentions from other accounts. Here’s how it looks: Initially spotted by social … Continue reading New Instagram Stories tool lets you quickly feature Story mentions from other users
David DeCorte — November 26, 2019 When I outlined the most commonly-asked questions about the Visa Claims Resolution initiative last September, I briefly touched on a tool called Visa Merchant Purchase Inquiry, or VMPI. This plugin enables banks and eCommerce merchants to quickly and easily resolve transaction disputes before they become chargebacks. As a merchant, … Continue reading Visa Merchant Purchase Inquiry: Everything You Need to Know About the Dispute Tool
Martin Chuck — October 25, 2019 We almost lost our beloved keyword research tool—Keywords Everywhere. If you’re a copywriter, digital marketer, web developer or anything else in between, you know how valuable keywords are. But if you’re not in the industry, you must know that keywords are searched terms that have value over the internet. … Continue reading What Other Keyword Research Tool Can We Use Since ‘Keywords Everywhere’ Is No Longer Free
Sean McDade — October 7, 2019 Unless you’re working in a very small company, the full spectrum of VoC responsibilities are usually too much for one person. Often, people think they can create a world-class VoC program themselves using a low-end technology tool, but this can be riskyâ —especially when building your initial program. In … Continue reading Do You Need a Survey Tool or a VoC Partner?
Ben Duchesney — September 21, 2019 — September 21, 2019 Customers want information as easily and quickly as possible, so why not build a simpler website? A one-page website is a minimalist approach to marketing your business online, but for many brands A one-page website can convey all of the information you need to get … Continue reading The One-Page Website: Your All-In-One Tool