Zoe WaldronOctober 28, 2015 Aim to share 15 Pins a day. Bright images do best. Categorize all of your boards. Description Tip: Drive more clicks with a clear call to action. Each comment you get is an opportunity. Always comment back to ‘up’ engagement and followers. Follow a few new accounts each day, including brands … Continue reading Pinterest Tips from A – Z
With the glut of data available today, measuring the return from your marketing program can be a difficult task. Columnist Eric Dezendorf has some key tactics for tackling attribution reports. Eric Dezendorf on October 28, 2015 How do you accurately measure the return on your marketing initiatives? Marketing attribution, or using analytics to assign … Continue reading Top 5 Tips For Interpreting And Acting On Attribution Reports
Kara JensenOctober 28, 2015 You’ve made the decision to build a new B2B website for your firm. While there is a lot of work that goes into building a new website and it does take time, the end result is usually a vast improvement. At the end of the day, the most important step in … Continue reading Make It Live: Tips to Speed Up a Website Launch
Jeremy TaylorOctober 27, 2015 The trick-or-treating, mask-wearing, pumpkin-carving celebrations of 31st October are within touching distance. Here are some simple digital marketing tips for getting into the spirit and winning over your online followers this weekend. No trick, all treat. Dig out your broomsticks. Fetch the fake fangs. Halloween is just around the corner. Among … Continue reading 3 Fearsome Digital Marketing Tips for Halloween
VerticalResponseOctober 27, 2015 How does your website look on a tablet or smartphone? An increasing number of customers are using mobile devices to browse, shop and engage with brands, with almost half (48 percent) of Google traffic coming from mobile users. If your website doesn’t look sharp on mobile, you’re not alone. Of the top … Continue reading Get a Responsive Website Design With These 5 Tips
Daryl ColwellOctober 26, 2015 Attention email marketers – it’s time to start preparing for the holidays! With retail sales projected to rake in up to $ 965 billion between November and January, a 4% increase from last year, there is ample opportunity to get a piece of the holiday advertising pie. And according to Forrester … Continue reading Top 5 Email Marketing Tips for the Holiday Season
Bill FaethOctober 26, 2015 Why are you using Twitter? Is it to benefit you or your followers? Hopefully it is the latter. If you strive to provide value, educate, and engage, then your followers will return the love as you start to build trust with them. Don’t get me wrong – Twitter can significantly benefit you … Continue reading Twitter Tips: How to Create Value for Your Followers
by Laurie Sullivan @lauriesullivan, (October 26, 2015) Considering Google Consumer Match? “Avoid dumb targeting,” says Matt Miller, SVP of analytics and targeting at global performance agency Performics. The platform allows search marketers to bridge other forms of media like email to more finely target consumers in search advertising or on YouTube. Segmentation becomes the key. … Continue reading Tips To Avoid Dumb Targeting In Google Consumer Match
Susan GilbertOctober 26, 2015 Monday Tips is a short list of the best finds across the internet to start your week off right. Today I have some website conversion resources to help you improve your sales and reach. Here’s four links with tips and tricks to kick start your Monday. Turning your subscribers into loyal … Continue reading Increase Your Website Conversions With These 4 Tools
Samuel MurlithiOctober 23, 2015 It’s just not worth calling yourself an entrepreneur if you can’t think through the relationship between revenues and profits. Willful ignorance on the part of lots of small business owners might just be the reason why they are caught up in this quandary. Entrepreneurs should ideally be concerned about how healthy … Continue reading 12 Tips For Scaling Up Profits In Your Small Business
