Kim SpeierJuly 13, 2015 One of the most important, and potentially most difficult, parts of managing an ecommerce website is writing informative and persuasive product descriptions. You have to create an experience online that makes the shopper feel as educated and comfortable with making a purchase as they would in a retail store – and … Continue reading Drive Sales Through Effective Product Descriptions
Simon BaileyJuly 9, 2015 As mobile usage overtakes desktop, mobile advertising is now undoubtedly the most efficient and effective way to target your existing customers and new prospects whenever and wherever they are. But how do this most effectively? Engagement must now be engineered through the use of programmatic tools and programmatic advertising through private … Continue reading Engaging Through Mobile – The Rise Of Enriched Data and Tailored Ad Formats
Govind AgarwalJuly 8, 2015 Powerful promotion and social media – Sounds like a made-for-each-other phrase, doesn’t it? The way social media is empowering the world is just amazing! Social networking helps you build your brand’s identity in ways you had never imagined before. First and foremost, to powerfully promote your brand, you need to have … Continue reading How Do I Achieve Powerful Promotion Through Social Media?
Jim FisherJune 30, 2015 Social Media can and should be a popular marketing tool as it appears to be: Relatively inexpensive (low production and space costs). Easy to manage (run internally with lower cost staff/your office Millennial). Reaching your best or most loyal customers (because they make the choice to follow you). However, an effective … Continue reading 6 Social Media Steps For Improving Sales Through Increased Customer Engagement
Austin IulianoJune 30, 2015 Okay, so you want to be a “blogger.” I just want to let you know you are up to a tremendous task. There are over 2 million blog posts written every 24 hours! That is a ton of competition for any industry in the blogging sphere. Whether you’re a mom blogger, … Continue reading Advanced Blogging Guide: How To Generate Traffic Through Typing!
Daniel KushnerJune 29, 2015 If we can say two things with certainty about B2B marketing organizations, it would be that: Lead generation is among their primary goals They are active users of social media It’s somewhat ironic then that more than half of B2B organizations fail to generate leads through social media. While other channels … Continue reading Best Practices for Successful Lead Generation Through Social Media
Amanda McGuinnessJune 15, 2015 Before you can set up a display, run a promotion, or vie for the best shelf space, you have to show up to the retailer meeting. When busy, it is something so secondary that it can easily be overlooked, hiding in plain sight. Field reps can get so bogged down with the … Continue reading Maximize Efficiency Through An Organized Schedule
Matthew YeomanJune 13, 2015 Using video for online customer service helps you take something that’s traditionally a marketing channel and turns it into something that truly gives back to your customers. Not only will you be helping your current customers better understand your brand and products, but the right kind of video content will bring … Continue reading Tips To Providing Great Customer Support Through Video
Kate MillerJune 11, 2015 Marketing is largely about building and maintaining trust. It’s one thing to be able to reach out to a huge audience but that doesn’t mean anything if said audience is simply going to ignore everything you post. This is why it’s so incredibly important that you ensure you are doing everything … Continue reading Establishing Trust Through Social Media
Michael CohnJune 10, 2015 Blogging can be an extremely effective, inexpensive, and compelling way to get your readers to become clients. If your blog posts are well written and thought-provoking, they will ensure that your brand and your offerings affect your readers in a way that makes the content stick with them and gets them … Continue reading Luring Clients Through Your Blogs
