Tag Archives: They’re

Successful brands aren’t focusing on what’s now — they’re focusing on what’s next

Don’t wait to react to consumers’ quickly changing tastes. If you want to stay competitive, columnist Mike Sands explains, you need to use your customer data to anticipate what they may desire next. Mike Sands on September 20, 2017   They made me do it. I didn’t even try to resist. It’s almost as if … Continue reading Successful brands aren’t focusing on what’s now — they’re focusing on what’s next

Brainstorming Meetings: What To Do When They’re All Storm & No Brain

Brooke B. Sellas — May 10, 2017 Follow @madSMscientist— May 10, 2017 Remember when brainstorming meetings were cool? The problem with getting together with your cohorts and coercing the creative juices to flow is that creativity doesn’t work like that; it’s not tied to deadlines. Nor does creativity care that such-and-such is due today. So … Continue reading Brainstorming Meetings: What To Do When They’re All Storm & No Brain

42 Facebook Post Ideas from Businesses That Know What They’re Doing

James Scherer — February 18, 2017 — February 18, 2017 Are you marketing on Facebook, wondering what to post next or what’s going to work best for your business? We’ve all been there, our creative juices slowing to a trickle and a concern creeping up that maybe Facebook can’t deliver the results it used to. … Continue reading 42 Facebook Post Ideas from Businesses That Know What They’re Doing

Email Unsubscribers and Why They’re Your Blessing in Disguise

Caitlin Johnson — January 26, 2017 — January 26, 2017 There are plenty of digital marketing myths these days and they’re holding back businesses in nearly every industry. Many of those myths are old ‘best practices’ that just haven’t been tested or challenged. So every week, we’ll look at some of the most common myths … Continue reading Email Unsubscribers and Why They’re Your Blessing in Disguise

7 Essential Tips for Entrepreneurs to Stay Financially Solvent When They’re Starting Out

Mario Martinez Jr. — December 31, 2016 Follow @M_3Jr— December 31, 2016 Virtually all Americans take on debt, whether in the form of a home mortgage or a car loan or credit cards. And no matter how careful we are to make payments on these loans, our debt remains stressful and worrisome. That’s because we … Continue reading 7 Essential Tips for Entrepreneurs to Stay Financially Solvent When They’re Starting Out

Twitter now lets brands say when they’re available to respond to tweets

Businesses’ Twitter profiles can now display their hours of availability and a button to send it a direct message. Tim Peterson on September 15, 2016   rvlsoft / Shutterstock.com Twitter is playing catch-up with Facebook once again when it comes to becoming brands’ favored social platform for customer service. Businesses’ Twitter profiles can now display … Continue reading Twitter now lets brands say when they’re available to respond to tweets

Blogging: Coming to Understand Content Pillars and Why They’re Important

August 3, 2016 Circa 2005, blogging quickly became one of the hottest Internet trends of all time. Using simple, straightforward publishing mediums like Blogger, just about anybody with a computer, a passion and a few functioning brain cells could hop online, create content within a given niche and see a constant, steady stream of traffic. … Continue reading Blogging: Coming to Understand Content Pillars and Why They’re Important

5 Social Networks You Don’t Have to Jump on Just ‘Cause They’re There

by Brandon Siewert April 26, 2016April 26, 2016   If you’re a small to mid-sized business and you haven’t developed a social media presence yet, you need to – and you probably already know that. But before you go all out joining every social network the cool kids are on, you should know, not every … Continue reading 5 Social Networks You Don’t Have to Jump on Just ‘Cause They’re There