by Haris Bacic April 2nd, 2015 With these tools at your disposal CEO’s can check if their site really is mobile friendly. Developers can get specific instructions on what needs to be fixed how. Whether you want to please your users, don’t want Google to push your site our of its mobile search results, or … Continue reading 5 Tools To Test If Your Website Is Really Mobile Friendly
The company is experimenting with hubs for live shows; if you tweet about one, you’ll be invited to enter a timeline dedicated to conversation about the program. Martin Beck on March 13, 2015 Twitter is experimenting with TV Timelines, a new second-screen experience that makes it easier to see tweets and media related to live … Continue reading Twitter Accelerates Second-Screen Push With TV Timeline Test
Casey MulqueenFebruary 3, 2015 In 2014, when the Seahawks claimed their first Super Bowl win in history, many wondered what the secret was behind their newfound success. Coach Pete Carroll credits mindfulness training for his team’s resiliency – their ability to press forward in the face of defeat. Now, one year later, they will be … Continue reading Putting the Seahawks’ Resilience Training to the Test
Tommy LandryJanuary 28, 2015 We are nearing the end of the first month of 2015, and most of us should have a good idea of what new inbound marketing strategies we want to tackle this year. It always pays to review what we did in the previous year, analyze what worked and didn’t work, and … Continue reading What to Test With PPC, Landing Pages, and Email Marketing
by Rita Kreig January 16th, 2015 Rita Kreig Rita Kreig is the Inbound Marketer at Magoosh, an online test-prep startup in Berkeley, CA. She earned her Masters of Pacific International Affairs from UC San Diego, where she also studied nonprofit management. Rita loves all things education, marketing, and community development – be it creating … Continue reading How To Test Blog Elements For Conversion Optimization
Surveying email marketers from the U.S., Germany and France, Mailjet report shows U.S. companies send an average 1.47 million emails per month. Amy Gesenhues on January 13, 2015 Email service provider Mailjet surveyed 300 marketers – 100 from the U.S., 100 from France and 100 from Germany – to gain a better understanding of … Continue reading Report Shows U.S. Companies More Savvy At Email Marketing: They Send More, Have More Subscribers & Test More
What lessons can conversion optimizers learn from multiple choice test creators? Columnist Brian Massey explores. Brian Massey on January 8, 2015 My daughter is planning for college. It’s her last semester of high school. Among the key drivers of her choice are her scores on the SAT and ACT. These are two aptitude tests that will, … Continue reading 8 Ways Your Home Page Is Like A Multiple Choice Test
Yuval ShoshanJanuary 7, 2015 It’s tempting to test each and every element on our landing page. However, changing more than one element in the same page will cause our experiment to be less effective, because it will be hard for us to discover what cause the change. It is important to test only one thing at … Continue reading The First Thing You Should A/B Test
Patrick Murphy December 26, 2014 Why should you test your website? Every colleague, employee, and customer has an opinion about your website. Most of their beliefs are out of date, biased, based on experience in some irrelevant realm or, most often, just plain wrong. Rather than going with your opinion, their opinion, the opinion of … Continue reading How To Test Your Website For Marketing Success?
Ben Selby December 4, 2014 Before we start, please, let’s just agree on something. It’ll make reading this post a lot easier for all involved! Mobile is important. So why do so many of the big brands not have mobile friendly websites?To combat all of this negligence from brands, large and small – Google just … Continue reading Website Mobile Friendly? Test It Out Here!
